Marketing Manager jobs in United Kingdom

We’re a global team of over 400 people, working together to push the boundaries of open‑source technology and multi‑cloud solutions. Our vision is to become the trusted Data & AI Platform for everyone, leveraging the most popular open‑source technologies like Apache Kafka®, Aiven for PostgreSQL®, Aiven for Clickhouse®, and Aiven for OpenSearch® to help companies accelerate time‑to‑market, drive efficiency, and build innovative solutions across any cloud. Right now, we’re looking for a Senior Marketing Manager to join our team who shares our passion for forward‑thinking and innovative approaches.

About this team

The Marketing Acquisition & Growth (A&G) team is a dynamic, cross‑functional group responsible for driving Aiven's customer acquisition strategy. Our mission is to create demand and drive results for two key motions: Product‑Led Growth (PLG), which focuses on developer awareness, sign‑ups, and self‑service, and Sales‑Led Growth (SLG), which generates leads and opportunities from business stakeholders. We own and execute full‑funnel integrated campaigns, create content for both developers and decision‑makers, and manage all paid media, social, email, and influencer marketing programs. We work closely with sales, product, and partners to build scalable mechanisms and are currently focused on delivering the next phase of our brand.

Who we are

So, how do we become the trusted open source data platform for everyone? By listening closely to our customers and taking action to ensure they achieve their business goals. You see, the software we create is merely a means of delivering value. Our thinking is customer‑first. That’s why our customers are at the front and center of all we do. And in the spirit of sideways thinking, we’re by their side as well. Actively helping them solve their challenges. Collaborating. Sharing. And innovating. In other words, it really isn’t just about who we are. It’s about who our customers are – and where they want to be.

Our Values

Aiveners use the V2MOM framework to set and align on business goals. In order to achieve those business goals we live by our values which unite us in our ways of working, globally.

These values are embedded in our business processes and support us in collaborating and role modelling positive and productive behaviours in our daily work, something you will have the opportunity to demonstrate throughout your interview journey with us.

We are seeking an experienced, hands‑on Senior Marketing Manager to join our London team. The ideal candidate is a proactive "do-er" and "starter-finisher" who consistently raises the bar. This role requires a leader who can effectively navigate a complex, matrix‑style organization to own and drive marketing initiatives from conception to successful completion.

• Integrated Campaign Management: Design, execute, and manage end‑to‑end integrated marketing campaigns to create measurable demand for both our Sales‑Led Growth (SLG) and Product‑Led Growth (PLG) motions.
• Brand & Campaign Launch: Take a leading role in the creation, strategy, and launch of new, high‑impact campaigns as part of our evolving Brand 2.0 initiative.
• Developer Audience Marketing: Serve as the subject matter expert for our developer audience. You will be responsible for ensuring all content, campaigns, and messaging are authentic, meaningful, and resonate deeply with highly technical users.
• Content & Scalability Strategy: In collaboration with product and sales teams, develop and execute a content creation strategy. A key focus will be to innovate and build scalable mechanisms for content and social media, specifically by leveraging AI or creating new, more efficient processes.
• Channel & Agency Management: Oversee all paid media strategy, execution, and optimization. You will manage our agency relationships to ensure peak performance, ROI, and alignment with campaign goals.
• Data‑Driven Optimization: Own all campaign data, with a sharp focus on Customer Acquisition Cost (CAC) and other key performance metrics. You will be responsible for continuous, data‑informed optimization and reporting on business results.

• Experience: 5-8 years of proven experience in a marketing role.
• Persona: You are a "bar‑raiser" with a proactive, hands‑on mentality. You own projects from start to finish and are driven to see them succeed.
• Collaboration: You have demonstrated experience navigating complexity and working effectively within a cross‑functional, matrix‑style team environment.
• Integrated Marketing (Expert): Deep, demonstrable experience in creating, managing, and measuring complex, end‑to‑end integrated marketing campaigns.
• Developer Audiences (High Proficiency): A strong, verifiable background in and comfort with marketing to technical, developer‑focused audiences.
• Content Strategy (High Proficiency): Proven skills in developing content strategies and creating content tailored to a specific, technical audience.
• Scalability & Innovation (Proficient): You are an innovative thinker who actively looks for ways to build scalable systems. We are specifically looking for someone who has experience leveraging AI in a marketing context or has a history of creating new scalable mechanisms.

Don’t worry if your experience doesn’t line up perfectly – we still encourage you to apply! We believe in investing in our crabs’ professional growth.

Our Offer

If you ask us what’s the best thing about working for Aiven, many will probably say it’s the high concentration of talent from around the world that we have here. Enjoy the agile environment of a hyperscale scale‑up where you can truly make an impact and have fun while at it.

We invest in you

• Participate in Aiven’s equity plan.
• With Aiven locations spanning the globe, we want all of our crabs to find the right balance with our hybrid work policy.
• Get the equipment you need to set yourself up for success.
• Step up your career game with real employer support (use one of our learning platforms, annual learning budget, and more).
• Get holistic wellbeing support through our global Employee Assistance Program.

Make a difference at Aiven

• Contribute to open source projects that you find meaningful outside of work - and get paid for it! Our Plankton program recognizes extra work to the open source ecosystem for developers and non‑developers alike.
• Use up to 5 days per year to volunteer for a good cause of your choice.
• Join one of our team member resource groups - empower yourself and others in missions that resonate with you.

What else?

• Your wellbeing matters: we’ve got your wellbeing covered with private medical & dental health insurance, as well as a childbirth cash benefit.
• Need insurance? We’ve got you covered - benefit from our: Employer's liability insurance, Personal Accident, Illness & Travel Insurance, Group Life Assurance, Office Insurance, Group Income Protection and Business & Leisure Travel Accident Insurance.
• Looking after your future: benefit from our provided Pension Plan.

Amazing! What’s next?

Once applying you should hear from our Talent Experience team within 5 days regarding the status of your application. If you are selected to move forward you can generally expect 4 stages with us

1. 30-45 minute call with one of our Talent Partners
2. 45 minute Depth of Expertise Interview with the hiring manager
3. Skills interview and or presentation for 1 hour with the wider team
4. Company values interview for 1 hour

How to Recognise and Avoid Employment Scams

There has been a rise in fake job postings used by scammers to get personal information. Please familiarise yourself with the red flags of a potential scam.

Here at Aiven, all of our emails relating to recruitment come from an @aiven.io, @greenhouse.io or @eu.greenhouse.io domain and all of our interviews are conducted over video call or in person, our interviews will never occur over text or chat. If you’re unsure of the legitimacy of a job opportunity/offer pertaining to Aiven, please don’t hesitate to reach out to us at recruitment@aiven.io.

Equal Opportunities

Aiven provides equal employment opportunities to all qualified employees and applicants for employment without regard to age, gender identity, national or ethnic origin, religion, sexual orientation, physical and mental ability, marital and family status or without regard to any other similar personal attributes. Aiven complies with applicable local laws governing non‑discrimination in employment in every location in which the company operates. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, transfer, leaves of absence, compensation, training and any other terms and conditions related to employment.

At Aiven we are committed to providing reasonable accommodations for qualified individuals with disabilities or special needs in our working environment and job application procedures. We make all reasonable accommodations for persons with disabilities or who otherwise need support to thrive in the workplace. We are committed to continuously improving workplace accessibility. There is an option to request a discussion in the application process but if you have any questions before applying please write to us at recruitment@aiven.io.