Performance Marketing Manager

Frontier Developments plc; City of London; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A leading technology company in the UK is seeking a results-driven Performance Marketing Manager to lead paid media efforts across global markets. The ideal candidate will have over 5 years of experience in digital marketing, particularly in paid media strategy and ad copywriting. This role offers a chance to impact commercial growth while working with diverse teams globally. You'll enjoy an agile working model allowing remote work and travel opportunities.

Benefits

Agile working model

Remote work flexibility

Opportunities for professional development

Qualifications

• 5–7+ years in digital marketing, with at least 3 years focused on paid media.
• Proven success managing B2B campaigns that deliver ROI.
• Experience working with agencies and international stakeholders.

Responsibilities

• Shape and execute digital strategies that drive awareness and engagement.
• Plan and optimise paid and organic media campaigns.
• Collaborate with global campaign managers to align activities.

Skills

Digital marketing expertise

Paid media strategy

Ad copywriting

Data interpretation

Collaboration skills

Education

Bachelor’s degree in Marketing, Communications, or related field

Tools

Google Ads

LinkedIn Campaign Manager

Meta Business Manager

GA4

Job description

Are you prepared to explore the ever-changing landscape of global commodity prices, forecasts, and market intelligence? Expana is a leading independent provider of this data for the food, consumer packaged goods (CPG), and capital goods industries. We offer our data and insights through various cloud-based SaaS products, as well as APIs and Data Feeds.

Join us in contributing to our continued success!

Ready to turn strategy into measurable impact?

We’re looking for a results-driven Performance Marketing Manager to lead our paid media efforts across global markets. If you thrive at the intersection of creative storytelling, analytics, and commercial growth, this is your opportunity to make a real difference.

What you’ll do

• You’ll shape and execute multichannel digital strategies that drive awareness, engagement, and pipeline growth. Working closely with agency partners and internal teams, you’ll:
• Plan and optimise paid and organic media campaigns across platforms like Google Ads, LinkedIn, and Meta.
• Craft high-performing ad copy tailored to personas, verticals, and funnel stages.
• Collaborate globally with campaign managers across EMEA, Americas, and APAC to align activity with regional goals.
• Lead testing and optimisation initiatives, refining copy, creative, targeting, and landing pages.
• Build segmentation and retargeting frameworks using CRM, ABM, and first-party data.
• Monitor performance metrics (CTR, CVR, CPL, ROAS, pipeline impact) and translate insights into action.
• Stay ahead of trends and platform updates, sharing best practices and benchmarks across teams.

What you bring

• 5–7+ years in digital marketing, with at least 3 years focused on paid media strategy and ad copywriting.
• Proven success managing B2B campaigns that deliver ROI and pipeline growth.
• Experience working with agencies and international stakeholders.
• Background in SaaS, DaaS, or data-driven industries is a plus.
• Bachelor’s degree (or equivalent) in Marketing, Communications, or related field.

You’re someone who…

• Knows how to balance creativity with performance.
• Writes copy that converts and understands what makes audiences click.
• Is fluent in Google Ads, LinkedIn Campaign Manager, Meta Business Manager, and GA4.
• Can interpret data and present insights clearly.
• Collaborates with ease across teams and time zones.
• Is organised, proactive, and thrives in fast-paced environments.

Why join us?

We’re a team that values experimentation, insight, and impact. You’ll have the freedom to test, learn, and grow—while shaping how we connect with audiences around the world.

Apply now and help us drive performance with purpose.

Our Core Values at Expana

At Expana, we take great pride in our core values, which guide our actions and shape our culture:

Brilliance: We strive for excellence in everything we do, pushing the boundaries of creativity and innovation to deliver outstanding results.

Connected: We believe in the power of collaboration and communication. By fostering strong relationships within our teams and with our partners, we create a supportive environment that drives success.

Make a Difference: We are committed to making a positive impact in our industry and community. Our actions reflect our dedication to sustainability, social responsibility, and delivering value to our stakeholders.

Other values such as trust, transparency, creativity, and ownership define our brand and company culture. These qualities are what we seek in our teams as well. Your unique communication style and optimistic vision will inspire harmony with colleagues, customers, and business partners. Your commitment to excellence and strong relationship skills are also valued. Positive energy and strategic skills are key to succeeding at Expana. We value both individual success and collaboration, seeking dynamic team players who think outside the box. Everyone's development is integral to our collective success, so we foster and support each person's strengths and talents.

In return for your hard work and dedication, we offer fantastic rewards. Please note that we operate with an agile working model, allowing for remote work and occasional travel to our offices.

It is important to mention that we cannot sponsor or provide any work visas to any candidate in our locations and we will be conducting Right to Work checks during our hiring practices to ensure compliance with employment laws.