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Chief Sales Marketing Officer - Equity Based
Job summary
A pioneering startup in micromobility is seeking a Chief Marketing & Sales Officer to drive revenue and shape brand direction. This role involves building the go-to-market strategy, managing partnerships, and leading brand generation efforts. The ideal candidate is entrepreneurial, skilled in stakeholder negotiation, and excited about sustainability and smart cities. Join the founding team with the chance for significant equity ownership while working hybrid from Bristol, an emerging tech hub.
Benefits
Qualifications
- Strong ability to translate technical value into outcomes buyers care about.
- Ability to manage longer sales cycles with multiple stakeholders.
- Experience in a fast-paced start-up environment.
Responsibilities
- Own go-to-market end-to-end: positioning, messaging, pricing, packaging.
- Build and close pipeline across operators, cities, insurers, and strategic partners.
- Convert pilots into revenue through strong commercial offers.
- Lead brand and demand generation efforts.
- Build the commercial operating system including CRM and sales processes.
- Recruit, mentor, and grow the sales/marketing function.
Skills
We’re looking for a high-impact Chief Marketing & Sales Officer (CMSO) to join Scootrr as a founding team member. This isn’t “just marketing” or “just sales” — it’s the chance to build the revenue engine from scratch, shape the brand, and turn pilots and partnerships into scalable deployments.
- Own go-to-market end-to-end: positioning, messaging, pricing, packaging, and routes to market.
- Build and close pipeline across operators, cities, insurers, and strategic partners — from first meeting to signed rollout.
- Convert pilots into revenue by designing strong commercial offers, success criteria, and expansion pathways.
- Lead brand + demand generation: content, case studies, PR, events, partnerships, and ABM/outbound campaigns.
- Build the commercial operating system (CRM, sales process, qualification, forecasting, playbooks).
- Recruit, mentor, and grow the sales/marketing function as we scale.
- Work closely with the CEO and COO to align commercial strategy with product, partnerships, and funding milestones.
- Strong ability to craft narrative + positioning and translate technical value into outcomes buyers care about (safety, compliance, cost, claims, public sentiment).
- Comfortable with longer sales cycles and stakeholder‑heavy negotiations (operators, councils, insurers, OEMs).
- Entrepreneurial mindset, you thrive in uncertainty, move fast, and build from zero.
- Comfortable working full-time in a pre‑revenue / pre‑seed startup with equity‑heavy (or equity‑first) compensation at this stage.
- Excited about building something impactful in micromobility, safety, smart cities, and sustainability.
- Be part of the founding team and shape the DNA of NearHuman and Scootrr.
- Significant equity ownership — your impact directly drives the value of your stake.
- A rare opportunity to define the future of privacy‑first Edge‑AI in real‑world mobility.
- Build partnerships that genuinely matter: safer streets, better compliance, and stronger city trust.
- Work from Bristol (hybrid), one of the UK’s most vibrant tech and sustainability hubs.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.