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Growth Marketing Lead - Games Publisher
Job summary
A games publishing company in the United Kingdom is seeking a Growth Manager to enhance growth marketing activities for its titles. The ideal candidate will have expertise in optimizing marketing funnels and driving customer engagement. This is a full-time position with responsibilities including campaign management and data analysis. A passion for games is encouraged. Benefits include extended company breaks.
Benefits
Qualifications
- Proven track record in optimising growth funnels.
- Extremely quick learner with the ability to absorb and act on complex information.
- Excellent communicator who can produce concise summaries and clear action points.
- Tenacious and hands-on, comfortable managing both strategy and implementation.
- Experience in the games industry is not essential, but a love of games definitely helps.
Responsibilities
- Optimise every stage of the funnel to drive both organic and high-ROI inorganic growth.
- Run effective campaigns to drive wishlist growth.
- Monitor, analyse, and report on performance of the games.
- Build and maintain clear, up-to-date product dashboards.
- Run creative campaigns to attract submissions from new developers.
Skills
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.