Africa Growth Marketing Lead — Diaspora & Local Markets

Remitly Inc.; City of London; Hybrid; GBP 70,000 - 90,000; Full time

Job summary

A global financial services company is seeking a Senior Marketing Manager to lead initiatives focused on growing their African business. You will develop strategic marketing programs, collaborate with global teams, and manage a substantial marketing budget. The ideal candidate has over 10 years of marketing experience, with a proven track record in localized campaigns targeting African and South Asian audiences. This role requires a hybrid work arrangement with a minimum in-office expectation.

Benefits

Paid Vacation Days

Health insurance

Commuter benefit

Employee Stock Purchase Plan (ESPP)

Mental Health & Family Forming Benefits

Continuing education and corridor travel benefits

Qualifications

• 10+ years of experience in Marketing, with at least 5+ years in strategic marketing role.
• Track record of delivering localized campaigns targeting Africa and South Asian audiences.
• Ability to travel to the United States quarterly.

Responsibilities

• Lead strategic marketing programs for African business growth.
• Collaborate with global teams to execute localized marketing strategies.
• Manage and optimize a multi-million pound marketing budget.

Skills

Cultural fluency across African markets

Cross-functional leadership

Budget management

Community and influencer marketing

Localized marketing strategies

Job description

A global financial services company is seeking a Senior Marketing Manager to lead initiatives focused on growing their African business. You will develop strategic marketing programs, collaborate with global teams, and manage a substantial marketing budget. The ideal candidate has over 10 years of marketing experience, with a proven track record in localized campaigns targeting African and South Asian audiences. This role requires a hybrid work arrangement with a minimum in-office expectation.