Global Demand Gen Marketing Lead - EdTech/SaaS

Vectare Limited; Loughborough; On-site; GBP 40,000 - 60,000; Full time

Job summary

A transportation consultancy in Loughborough is seeking a Marketing Manager to lead demand generation initiatives. This role involves developing go-to-market strategies, managing marketing campaigns across various channels, and collaborating with sales teams. The ideal candidate has over 5 years of B2B marketing experience, preferably in EdTech or SaaS. Join a dynamic team to make a meaningful impact in the industry.

Qualifications

• 5+ years of B2B marketing experience, ideally in EdTech, SaaS, or related fields.
• Proven ability to drive demand generation and hit pipeline targets.
• Expertise in planning and executing impactful campaigns.

Responsibilities

• Develop and implement go-to-market strategies for demand generation.
• Report to the Global Head of Demand Generation and align strategies.
• Manage campaigns across social media, email, and advertising.

Skills

B2B marketing experience

Demand generation

Campaign management

Copywriting skills

Collaboration skills

Education

Degree in Marketing, Communications or related field

Tools

HubSpot

Salesforce

Job description

A transportation consultancy in Loughborough is seeking a Marketing Manager to lead demand generation initiatives. This role involves developing go-to-market strategies, managing marketing campaigns across various channels, and collaborating with sales teams. The ideal candidate has over 5 years of B2B marketing experience, preferably in EdTech or SaaS. Join a dynamic team to make a meaningful impact in the industry.