Performance Marketing Manager

END.; Greater London; On-site; GBP 80,000 - GBP 100,000; Full time

Job summary

A leading fashion retailer is seeking a Performance Marketing Manager to shape and implement global marketing strategies that drive online growth and brand visibility. This role involves managing and optimizing paid performance across multiple platforms, conducting A/B testing, and delivering detailed performance reports. Candidates should excel in building marketing campaigns and possess strong analytical skills. The position offers 33 days of holiday, flexible working, and opportunities for professional growth.

Benefits

33 days holiday (including bank holidays)

Flexible working

Healthcare Cashback Plan

Generous staff discount

Opportunities for professional development

Qualifications

• Proven data-driven and commercially minded approach.
• Strong analytical skills with experience in performance optimization.
• Familiarity with tag & data management practices.

Responsibilities

• Own and scale paid performance across various platforms.
• Run A/B testing to optimize campaign performance.
• Deliver regular reporting on performance metrics.

Skills

Experience building and scaling marketing campaigns globally

Experience managing the full marketing funnel

Experience with customer journey mapping

Managing a team of at least 1 person

Experience working with attribution models

Deep knowledge around creative formats

Job description

PERFORMANCE MARKETING MANAGER - FULL TIME - LONDON, UK

Who We Are:

Inspired by a shared love of fashion, sneakers and the surrounding culture, END. was founded in Newcastle upon Tyne back in 2005. Our first UK store brought together a curated mix of celebrated designers and emerging brands, many of which were previously hard to find outside of London. From day one, we’ve nurtured a community of like‑minded individuals united by a love for this ever‑evolving culture.

Today, END. serves over 2 million customers worldwide through a seamless blend of online and physical retail. Our industry‑leading stores in Newcastle, Glasgow, Manchester, London, and Milan reflect our commitment to innovation, influence, and inspiration. We offer a carefully curated selection of menswear, womenswear, sneakers, homeware, and lifestyle products to a global audience.

At the heart of END. is our customer and it’s our people and culture that make the difference. With over 600 employees across our HQ, offices, and retail locations, our customer‑first mindset continues to guide everything we do.

The Role:

We are looking for a data‑driven and commercially minded Performance Marketing Manager to take on our global performance marketing, full funnel strategy and implementation. This pivotal role sits within the performance marketing team but will work closely with the wide marketing online trade teams.

You’ll be at the heart of the transformation, shaping full‑funnel performance marketing plans that deliver both ROI and reach. The Performance Marketing Manager will assist with the strategy development and execution across Paid Social & Display to accelerate online growth and brand visibility.

Here’s a breakdown of what you’ll be doing:

• Own and scale paid performance across Meta, TikTok, Snapchat, Pinterest, Reddit & Programmatic (Including YouTube).
• Run A/B testing across campaigns, creative, messaging, formats, audiences and emerging channels to optimise performance output, which lead to growth.
• Write clear creative briefs and work closely with in‑house design/content teams.
• Analyse performance daily, turning insights into rapid iteration.
• Track and improve upper funnel, mid funnel and lower funnel measurement.
• Deliver regular reporting, with a focus on understanding CAC, ROAs & LTV.
• Have practical knowledge on tag & data management, including server‑side‑tracking (CAPI, GTM).
• Partner closely with trading, CRM, Affiliate, SEO & Trade Marketing teams to align performance marketing with commercial goals.

Who we’re looking for:

• Experience building and scaling marketing campaigns globally, with knowledge of regional nuances across UK, US, EU & APAC (would be a bonus).
• Experience managing the full marketing funnel, with a strong focus on identifying and addressing gaps.
• Experience with customer journey mapping.
• Managing a team of at least 1 person.
• Experience working with attribution models. Eg - MTA, MMM & incremental testing.
• Deep knowledge around creative formats & audience segmentation.

Besides a competitive salary and an engaging and inclusive work place we can offer you:

• 33 days holiday (including bank holidays)
• Flexible working
• 40 Hours per week - Monday to Friday
• Holiday trading (Buy or sell 3 days)
• Your birthday off
• Access to Employee Assistance Programme
• Healthcare Cashback Plan
• Moments that matter gifts (Weddings and Babies)
• A pension that both you and the company contribute to
• Generous staff discount
• Opportunities for professional development and career progression
• And so much more….

We know that great talent comes in many forms. So even if you don’t meet every single criteria, we would still love to hear from you. If you’re passionate, driven, and believe you can contribute to our future success, we encourage you to apply.

Please note: Employment is conditional upon having the legal right to work in the UK for the role offered.