User Experience jobs in United Kingdom

Freetrade’s mission is to become the default place to invest. Investing has been too complicated and expensive for too long, keeping millions from making the most of their savings.

We’re changing that.

We’re building our team and looking for people who are excited to reshape how our customers invest and grow their wealth. If you’re driven by solving complex problems and building innovative products, you’ll fit right in.

2025 is a big year for us. In January, we announced a game changing deal to become part of the IG Group. We’ll continue to operate as an independent business while gaining access to the resources and support of an established leader in the space.

This year, we’re accelerating our roadmap and taking our products to the next level. We’re building new features like mutual funds, bonds, and family investment tools. We’re also exploring how we can leverage AI to deliver an even better experience for our customers.

This role would help shape the user research function at Freetrade by aligning behavioural understanding and customer insights into our Product strategy and decision-making.

• Lead end-to-end qualitative and mixed-method research projects, including interviews, moderated sessions, concept testing and usability studies
• Shape discovery work with Product and Design, helping teams define the right questions and approach
• Conduct light quantitative work that supports qualitative findings, such as simple evaluative surveys
• Synthesise behavioural insights into clear, actionable recommendations that influence product direction
• Develop and maintain research standards, frameworks and ways of working for the wider team
• Collaborate with Product, Design, Marketing and Data to ensure research is well‑scoped and aligned with business goals
• Champion a customer‑centric culture across the organisation, ensuring the customer perspective is embedded throughout the product lifecycle
• Manage research operations, including planning, recruitment and tooling, to ensure efficient and high‑quality delivery
• Communicate insights effectively to a range of stakeholders, tailoring depth and format to support fast, confident decision‑making

• Significant experience in UX Research (+5 years), ideally across consumer‑facing digital products
• Deep expertise in qualitative methods, with strong synthesis and storytelling skills
• Experience with mixed‑method approaches, including light surveys to complement qualitative work
• Experience working in fast‑paced, iterative environments (ideally in financial services or similar)
• Experience with tools such as Dovetail, UserTesting or similar
• Experience mentoring or guiding peers in research practices
• A pragmatic, outcome‑focused mindset, able to choose the right level of depth for the question and timeline
• Experience shaping or evolving a research practice, including methods, standards and tooling
• Confidence partnering closely with senior leadership, product managers and designers to influence discovery, strategy and prioritisation
• Strong communication skills, able to make complex insights easy to understand and act upon
• Curiosity and empathy: you’re motivated by understanding how people think, feel and behave
• Formal education in human–computer interaction, psychology, behavioural science, design or a related field is beneficial, but not required.
• Equivalent professional experience in UX Research is fully acceptable.

Benefits & Logistics

Freetrade is the place to accelerate your career. Our benefits package and ways of working are designed to attract and retain the most talented people who are dedicated to making an impact at Freetrade.

Here’s what’s on offer in 2025:

We’re operating in a hybrid model: 3-days in‑office / 2-days from home. We believe great collaboration happens in person and our beautiful offices in central London and Budapest are designed to bring people together.

🏢 Office days: Monday, Tuesday, Thursday
🏡 Work from home days: Wednesday, Friday

This setup helps us stay connected, collaborate more effectively, and keep building a culture where we all do our best work together, including dedicated days for focus work.

Flexibility for those who need it:

We have a hybrid working model, but life happens. If you need flexibility let's talk about it, whether you're a parent or have other care responsibilities.

Values - at Freetrade we live and breathe our values: Honesty, Focus and Grit. Expect to be asked about these in your interview!

Benefits In London:

• Competitive salary – carefully benchmarked.
• Holidays – 25 days plus UK public holidays. Your birthday off, plus one extra day for every year at Freetrade.
• Enhanced pension – We’ll match your contributions up to 5%.
• Group Life Insurance – Protect your loved ones with coverage at 5x your salary, ensuring financial security in any circumstance.
• Private Health Insurance - Which includes access to high quality medical care, mental health support, dental and vision plans, Wellness programs and preventative care initiatives are also provided to ensure the wellbeing of your entire family.
• Bonus Scheme - join us and share in our growth. Bonuses are linked to both company success and your individual impact.
• Income Protection Cover – Safeguard your income with comprehensive coverage, ensuring financial stability in the event of illness or injury.
• Enhanced parental leave – Time off when it matters most.
• Flexibility for those who need it – We’re office-first, but life happens. Whether you’re a parent or have care responsibilities, we focus on output and trust you to manage your time.
• Learning & Development – We fund industry qualifications so you can grow as a financial services professional.
• Cycle to Work scheme – Get a high quality bike and gear through our salary sacrifice scheme, spreading the cost with tax free monthly installments.
• Paid Sick Leave – Receive 10 days of fully paid sick leave each calendar year.

We keep things simple and transparent. Our process typically includes:

1. Initial interview – A chat with one of our Talent Partners.
2. Hiring Manager interview – A deep dive into your skills and experience.
3. Take‑home Task & Presentation - Show us how you think and solve problems
4. Executive interview – A conversation with our senior leaders, where we also assess cultural fit.

We are an Equal Opportunity employer committed to a diverse and representative team. Whatever your race, religion, colour, national origin, gender, sexual orientation, age, marital status, or disability - we want to hear from you.

To find out more about how we look after your personal data when you apply for a job with us, please see our Recruitment Privacy Policy here.

Please note we are not accepting agency CVs.