Jobs in Reading, United Kingdom

TAG Software Group is looking for an AI Sales Representative to support growth across the United Kingdom (Remote).

TAG Software Group is a team of experienced investors and operators dedicated to acquiring, enhancing, and growing mission‑critical software companies serving SMB, enterprise, and public sector customers. Founded as part of Valsoft Corporation, TAG provides a permanent home for software companies we don’t buy to sell. Our focus is on long‑term partnerships that protect your legacy, employees, and customers.

Unlike private equity and venture capital firms, we are Entrepreneurs who Buy, Enhance and Grow Software Businesses. That’s right; we don’t sell businesses. We form a strategic alliance with existing management teams. We recognize the dedication and perseverance required to create a firm and place a premium on customers’ and workers’ well‑being over short‑term goals.

TAG Software Group is more than just a place to work; we’re a team. We mean it when we say people are our greatest assets, so investing in them is our number one priority. We create an environment where our employees feel first‑day‑on‑the‑job excitement day after day, building a culture of high performers and collaboration. We celebrate our milestones, and we’re proud of them. We Dream Big, Stay Humble, and Stay Hungry.

We are seeking a remote AI Sales Representative with deep automotive technology experience and an established UK dealership network. This role blends outbound hunting, inbound qualification, and full‑cycle sales. You will be responsible for prospecting and engaging dealerships, running demos, managing deals end‑to‑end, and visiting dealerships in person when appropriate. This is an ideal role for someone who thrives in a fast‑paced startup and is eager to help build a new market from the ground up.

• Identify, research, and engage UK dealerships aligned with the ideal customer profile.
• Prospect through cold calls, email outreach, LinkedIn, and occasional in‑person dealership visits.
• Leverage an existing automotive tech network to accelerate market penetration.
• Build and maintain a strong outbound‑driven pipeline.
• Qualify inbound interest from UK dealerships and convert leads into opportunities.
• Conduct discovery calls to understand dealership workflows, fixed operations challenges, and communication gaps.
• Deliver clear and compelling demos of AI‑powered communication solutions.
• Own the entire sales process: outreach, discovery, demo, proposal, negotiation, and close.
• Support new customers through early activation and handoff to onboarding teams.
• Attend automotive industry events, conferences, and dealer‑group meetings as needed.
• Build brand presence and credibility within the UK automotive retail ecosystem.
• Visit dealerships occasionally for in‑person demos or late‑stage deal meetings.
• Collaborate with leadership, sales, and product teams to share market insights.
• Provide UK‑specific feedback regarding dealership needs, operational processes, and DMS workflows.
• Track all sales activity, pipeline movement, and territory progress in HubSpot.

• 3+ years in automotive technology sales.
• Experience selling software or digital solutions directly to dealerships.
• Background with companies such as Tekion, CDK Global, Keyloop, XTime, Dealertrack, Reynolds & Reynolds, AutoTrader, MotorK, or other automotive SaaS vendors.
• Strong, active UK dealership network (dealer principals, GMs, service managers).
• Demonstrated hunter mindset with proven success in outbound or BDR‑style roles.
• Excellent communication, relationship‑building, and presentation skills.
• CRM experience, ideally HubSpot.
• Ability to work independently in a fast‑paced startup environment.
• Curiosity and comfort with AI‑driven technology.
• Fluent English.

• Experience launching or developing a new market or sales region.
• Background in fixed‑ops, service, or communication technology.
• Field sales or hybrid inside/outside sales experience.
• Additional European languages.
• Competitive base salary.
• Uncapped commission structure with high earning potential.
• Fully remote role within the United Kingdom.
• Significant impact as one of the first UK sales hires.
• Training in AI technology and modern automotive sales processes.
• Opportunity to help shape communication innovation in the UK dealership market.
• Fast‑growing, dynamic startup environment with strong advancement potential.

Ready to join a collaborative and innovative team where you can make an immediate impact?