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Influencer Marketing Account Lead – China KOL Campaigns
Job summary
A fast-growing media agency seeks an Account Manager to drive influencer marketing campaigns across Chinese social media platforms such as Xiaohongshu. The role involves advising clients on strategies, leading a small team, and managing relationships with influencers. Candidates should have at least 3 years of experience in influencer marketing, with fluency in Cantonese and good command of English and Mandarin. Attractive remuneration and fast-track career progression opportunities are offered.
Benefits
Qualifications
- At least 3 years’ relevant experience in KOL/influencer marketing/account servicing.
- Experience with China social media platforms like Xiaohongshu and WeChat.
- Willing to learn, proactive and customer-oriented.
Responsibilities
- Act as the first contact point for clients; advise on influencer marketing strategies.
- Lead a small team on KOL campaign implementation across China social media platforms.
- Build and maintain relationships with influencers and KOLs.
Skills
Education
Tools
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.