Senior Marketing Analyst

Mesh-AI Limited; City of London; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A healthcare technology company is seeking a Senior Marketing Analyst to provide insights from marketing data to drive strategic decisions. The role involves deep-dive analysis, experimentation design, and collaboration across teams. Ideal candidates have 3-5 years of experience in marketing analytics, excellent statistical skills, and proficiency in SQL and data visualization tools. Benefits include generous equity allocations, private health insurance, and a supportive team environment.

Benefits

Generous equity allocations

25 Days Holiday

Private health insurance

Home office allowance

Discounted gym memberships

Qualifications

• 3-5 years in a marketing analytics role within a digital marketing environment.
• Hands-on experience with attribution models and marketing mix modeling.
• Strong track record in statistical analysis and experimentation design.

Responsibilities

• Conduct deep-dive analysis to optimize acquisition and retention.
• Design and evaluate marketing experiments.
• Partner with cross-functional teams for data infrastructure.

Skills

Statistical analysis

Data interpretation

Experimentation design

Strong communication skills

Education

Bachelor’s or Master’s degree in a quantitative discipline

Tools

SQL

Excel/Sheets

Python

PowerBI

Tableau

Job description

The Opportunity

The Senior Marketing Analyst will be a key member of the Growth Analytics team, responsible for generating insights from marketing channel, campaign, and performance data to drive strategic decision-making. This role partners with Growth, Marketing, and Digital teams to optimise marketing spend, measure trade efficiencies, and enable data-driven experimentation.

What you’ll be doing

Marketing & Performance Analytics

• Conduct deep-dive analysis at channel and campaign level to optimise acquisition and retention.
• Build dashboards, reports, and models to track and communicate business performance.
• Provide insights into key growth drivers such as margin, retention, and customer lifetime value.

Experimentation & Measurement

• Design, advise, and evaluate marketing experiments to measure incrementality.
• Develop and apply methodologies such as MMM and attribution models to assess ROI.
• Create frameworks and best practices to scale experimentation across teams.

Cross-Functional Collaboration

• Partner with Growth, Product, Engineering, and Data to ensure robust data infrastructure, metrics, and tools.
• Influence marketing and growth strategy through data-driven insights.
• Communicate findings clearly to stakeholders, enabling data-informed decision making.

What you’ll bring to HeliosX

• 3-5 years in a marketing analytics role within a digital marketing environment.
• Hands-on experience with attribution models, marketing mix modelling, and acquisition campaigns (Paid Social, Paid Search, Affiliates).
• Strong track record in statistical analysis and experimentation design (A/B testing, multivariate testing, causal inference tools like GeoLift, Causal Impact).
• Advanced SQL and Excel/Sheets, Python (nice to have).
• Proficiency with analytics and data visualisation tools (Metabase, Looker, Tableau, PowerBI).
• Strong data interpretation and storytelling ability.
• Excellent written and verbal communication skills.
• Bachelor’s or Master’s degree in a quantitative discipline (Mathematics, Economics, Engineering, Statistics, Computer Science, Physics, etc.).

Life at HeliosX

At HeliosX, we want to improve healthcare for everyone, and to do this we need a team of brilliant people who share that ambition. We are currently a diverse team of engineers, scientists, clinical researchers, physicians, pharmacists, marketeers, and customer care specialists committed to our mission - but we need more talented folks to join us, if we want to achieve our global ambitions!

Aside from working with our all-star team, here are the other benefits of coming on board:

• Generous equity allocations with significant upside potential
• 25 Days Holiday (+ all the usual Bank Holidays)
• Private health insurance, along with extra dental and eye care cover
• Enhanced parental leave
• Cycle-to-work Scheme
• Electric Car Scheme
• Free Dermatica and MedExpress products every month, as well as family discounts
• Home office allowance
• Access to a Headspace subscription, discounted gym memberships, and a learning and development budget