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CRM Executive
Job summary
A leading e-commerce marketing agency in the UK seeks a CRM Executive to manage multi-channel CRM campaigns. The role involves optimizing customer engagement through email and SMS, collaborating with various teams, and analyzing campaign performance. Candidates should have 1–2 years of experience and familiarity with CRM tools like Klaviyo. This position offers a dynamic and collaborative culture with growth opportunities and generous holiday.
Benefits
Qualifications
- 1–2 years’ experience in a CRM, Email Marketing, or Lifecycle Marketing role.
- Working knowledge of CRM or ESP tools (Klaviyo or similar) required.
- Understanding of customer segmentation and data analytics.
Responsibilities
- Manage and optimise multi-channel CRM campaigns across email and SMS.
- Support development of automated customer journeys and segmentation strategies.
- Analyse campaign performance and provide actionable insights.
Skills
Tools
Paradigm Media UK is an e-commerce marketing agency based in the UK. We partner with 7 - 8 figure DTC e-commerce brands and help them attain growth through paid advertising (Meta ads, Tiktok ads, Google ads). As of 2025, we have a total of 30 clients in the UK and the US. We’re now expanding our CRM capabilities to deepen customer relationships and drive smarter, more personalised campaigns - and we’re looking for a CRM Executive to join us on that journey.
As our CRM Executive, you’ll play a key role in managing and optimising multi-channel CRM campaigns across email, SMS, and automation platforms. You’ll collaborate closely with our Paid Media, Strategy, and Creative teams to enhance customer engagement, retention, and lifetime value for our clients.
- Plan, build, and deliver CRM campaigns across email, SMS, and other retention channels.
- Support the development of automated customer journeys, segmentation strategies, and audience targeting.
- Analyse campaign performance and produce actionable insights to optimise engagement and ROI.
- Work with Paid Media teams to integrate CRM data into acquisition strategies.
- Manage CRM platforms (such as Klaviyo) - ensuring data quality and compliance with GDPR.
- Collaborate with design and content teams to create compelling customer communications.
- Develop best practices, reporting frameworks, and testing roadmaps.
We’re looking for someone analytical, creative, and passionate about customer experience. You’ll thrive in a fast-paced agency environment and enjoy problem-solving with data.
- 1–2 years’ experience in a CRM, Email Marketing, or Lifecycle Marketing role (agency experience bonus).
- Working knowledge of CRM or ESP tools (Klaviyo or similar).
- Understanding of customer segmentation, data analytics, and campaign optimisation.
- Strong written communication and attention to detail.
- Comfortable analysing results and presenting insights to stakeholders.
- Enthusiastic, proactive, and eager to grow in a digital-first marketing environment.
- A dynamic, collaborative agency culture with a focus on innovation and growth.
- Regular team socials and development opportunities.
- 30 days holiday + your birthday off.
For more info please check out our website: https://www.paradigmmedia.uk/
Expiry note: This role is currently active based on the provided description.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.