CRM Lifecycle Lead — Personalised Travel Loyalty Campaigns

IAG Loyalty; Greater London; Hybrid; GBP 35,000 - GBP 45,000; Full time

Job summary

A leading loyalty management firm in London seeks a CRM Lifecycle Executive to manage customer campaigns and support the AerClub and British Airways Club loyalty programs. This role requires some CRM experience and a foundational understanding of email marketing best practices. As part of a dynamic team, you will collaborate with various stakeholders to deliver targeted communications that enhance customer engagement and loyalty. Flexibility in working style is required, as this is a hybrid role.

Qualifications

• Some experience in CRM Marketing or general marketing.
• Foundational understanding of email marketing best practices.
• Excellent written and spoken communication skills.

Responsibilities

• Plan content for communications supporting AerClub loyalty members.
• Manage delivery of always-on communications for campaigns.
• Collaborate with internal stakeholders and external agencies.

Skills

CRM Marketing

Email Marketing

Data Analysis

Team Collaboration

Stakeholder Management

Tools

Salesforce Marketing Cloud

Job description

A leading loyalty management firm in London seeks a CRM Lifecycle Executive to manage customer campaigns and support the AerClub and British Airways Club loyalty programs. This role requires some CRM experience and a foundational understanding of email marketing best practices. As part of a dynamic team, you will collaborate with various stakeholders to deliver targeted communications that enhance customer engagement and loyalty. Flexibility in working style is required, as this is a hybrid role.