Head of Product, Customer Marketing and Strategy

Oxford University Press; Oxford; On-site; GBP 125,000 - GBP 150,000; Full time

Job summary

A reputable publishing organization is seeking a Head of Product, Customer Marketing and Strategy to develop and implement innovative marketing strategies that enhance customer engagement and increase market share. This role involves collaborating with cross-functional teams to drive impactful projects and deliver actionable insights to senior leadership. The ideal candidate will have a postgraduate degree in marketing or management, strong digital and data analytics skills, and experience in educational publishing. The position promises a dynamic working environment and significant influence on strategic growth.

Qualifications

• Postgraduate degree in marketing, management, or related fields.
• Strong digital and data analytics skills.
• Experience in educational publishing or related sectors.

Responsibilities

• Develop and implement robust product marketing strategies.
• Drive initiatives to build market share through differentiated positioning.
• Collaborate with product development teams for new products.

Skills

Digital marketing skills

Data analytics skills

Excellent communication skills

Problem-solving skills

Creative skills

Interpersonal skills

Education

Postgraduate in marketing or management

Job description

Location: Noida, UP, IN, 201306

Salary: Dependent on skills and experience

Division: Education

Department: Marketing

Head - Product, Customer Marketing and Strategy

About the Role

This is an exciting opportunity to lead product and customer marketing strategies that strengthen market presence in gateway subjects and drive growth through customer-centric initiatives. By joining us, you’ll contribute to Oxford University Press’s mission of delivering educational excellence and innovation. The role offers the chance to work on impactful projects, collaborate with cross‑functional teams, and influenceేహ strategic decisions that shape the future of education. You’ll be part of a dynamic team culture that values creativity, data‑driven insights, and collaboration.

Opportunity

• Develop and implement robust product marketing strategies with clear customer value propositions.
• Drive initiatives to build market share through differentiated positioning and compelling messaging.
• Lead segmentation, targeting, and positioning for the product portfolio, supported by market analysis and competitor insights.
• Collaborate with product development teams to conceptualize and launch new products.
• Design and implement institution segmentation models and partner with sales teams for GTM strategies.
• Plan and execute marketing campaigns for product launches and customer engagement, ensuring brand consistency and editorial quality.
• Create integrated omni‑channel marketing plans and explore strategic partnerships.
• Deliver actionable insights and strategic recommendations to senior leadership, including 5‑Year Plans and quarterly updates.
• Enable cross‑functional alignment across Sales, Product, Marketing, Operations, Finance, and Compliance.

Your impact will be significant—shaping product adoption, enhancing customer engagement, and driving strategic growth for OUP.

About You

• Postgraduate in marketing, management, or related fields.
• Strong digital and data analytics skills.
• Ability to multi‑task and thrive in a fast‑paced environment.
• Excellent communication and interpersonal skills for managing relationships across all levels.
• Strong problem‑solving and creative skills with sound judgment.
• High integrity, dependability, and results orientation.
• Experience in educational publishing or related sectors.
• Familiarity with omni‑channel marketing strategies and partnership development.

Queries

Please contact [e-mail] with any queries relating to this role. To ensure a smooth application process, please submit your CV through the provided link rather than via email.

We are committed to supporting diversity in our workforce and ensuring an inclusive environment where all individuals can thrive. We seek to employ a workforce representative of the markets that we serve and encourage applications from all.

Job Category: Marketing & Communications