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Data Analytics Manager: Lead Insights & Strategy
Job summary
A leading HR & Payroll solutions provider in Peterborough seeks a Data Analytics Manager to lead data-driven insights. This role involves managing a team, developing analytics strategies, and driving data quality initiatives. Ideal candidates should excel in data management and possess strong communication and leadership skills while navigating the digital marketing landscape. A competitive benefits package is offered.
Benefits
Qualifications
- Strong knowledge of Microsoft Excel.
- Experience with CRM and Marketing Automation systems preferred.
- Ability to capture and manage data effectively.
- Excellent communication skills across all levels.
- Strong understanding of marketing metrics and reporting.
Responsibilities
- Develop and execute a comprehensive data analytics strategy.
- Oversee the Data Analyst and provide mentorship.
- Design and implement data quality improvement strategies.
- Support the delivery of a centralised marketing dashboard.
- Build and automate dashboards for campaign tracking.
- Identify reporting needs and implement automated data flows.
- Drive initiatives to reduce data quality issues.
- Ensure compliance with data practices and laws.
- Collaborate with marketing operations and CRM for data integrity.
- Provide reporting and insights for better decision-making.
Skills
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.