Global Performance Associate Director

Publicis Groupe; Greater London; Hybrid; GBP 60,000 - GBP 80,000; Full time

Job summary

A leading marketing agency is seeking a skilled individual to manage digital media strategies for a major client. You will lead performance campaigns across multiple platforms and be responsible for developing strategies that boost engagement and e-commerce performance. The ideal candidate will have over 6 years of experience in performance media, particularly in paid channels, and demonstrate strong leadership abilities. This role operates within a hybrid working pattern, combining remote and office work.

Benefits

Opportunity to work worldwide for 6 weeks a year

Reflection Days for wellness

24/7 mental health and medical support

26 weeks full pay for family milestones

Additional day off for birthday

Local membership discounts

Qualifications

• Over 6 years of experience managing large-scale performance accounts.
• Hands-on expertise in Search, Shopping, and Performance Media.
• Experience with managing budgets and lower-funnel KPIs.

Responsibilities

• Lead planning, activation, and optimization of lower-funnel performance campaigns.
• Translate global DTC objectives into channel strategies.
• Ensure campaigns are ML- and automation-ready.

Skills

Performance media experience

Paid Search expertise

Campaign management

E-commerce knowledge

Team leadership

Job description

Overview

Hi there! We’re Constellation. Ready to work with one of the biggest clients in the world? We’re a multi-disciplinary team with ambitions of transforming marketing by putting people (including our consumers) first, and we’re looking for new talent to work on one of Publicis Groupe’s most prized clients, Samsung, a top-five-in-the-world company boasting an audience of over 1 billion people in 80 countries. It’s purposeful work that can be demanding, but our ideal candidate relishes a challenge. So, if you’re ready to join a world-class agency and a top-tier client, we’re ready for you.

The role supports Samsung Global D2C HQ, delivering holistic paid digital media strategies across multiple channels and 28 markets. The focus is on driving lower-funnel awareness, engagement, and e-commerce performance, particularly during key trading and campaign periods.

Reporting to the DTC Performance Business Director, and working with the Performance Director you’ll be responsible for delivering the strategic direction and best in class execution for your accounts and ensuring campaigns go live appropriately, playing a pivotal role in building relationships with key client and internal stakeholders. Additionally, you will have responsibility for day-to-day running of the team, ensuring all members are trained, knowledgeable and executing every aspect of their duties within the agreed scope of work.

This role requires deep hands-on expertise in Search, Shopping, and Performance Media, combined with strong team leadership and client-facing confidence. The successful candidate will have over 6 years’ experience managing large-scale performance accounts and will be comfortable operating in highly automated, AI-driven media environments.

Responsibilities

• Lead the planning, activation, optimization, and reporting of lower-funnel performance campaigns across Paid Search, Shopping (incl. PMax), Paid Social Commerce, and Programmatic.
• Translate global DTC objectives into clear channel strategies and activation frameworks that drive revenue, ROAS, and conversion efficiency.
• Ensure campaigns are ML- and automation-ready, applying best practices across smart bidding, broad match, feed quality, creative testing, and simplified account structures.
• Line-manage team members, including task delegation, capability development, appraisals, and ongoing performance feedback.
• Actively drive Test & Learn initiatives across formats, bidding strategies, creative, feeds, and new platform betas.
• Support the adoption of new AI-led solutions and platform innovations, ensuring learnings are documented and scalable.

Qualifications

What are we looking for?

• Experience in performance media roles, with a strong focus on Paid Search, Shopping, and/or Paid Social.
• Has hands-on platform experience managing and optimizing campaigns directly, not just overseeing delivery.
• Worked with e-commerce or DTC-led accounts, managing large budgets and lower-funnel KPIs.

Additional information

Publicis Media has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and IncomeProtectionPlans we also offer;

• WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
• HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity, Adoption, Surrogacy and Shared Parental Leave.
• FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
• GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAGs (Employee Action Groups).

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