Growth Marketing Executive

Treatwell; Greater London; On-site; GBP 60,000 - GBP 80,000; Full time

Job summary

A leading salon management platform in the United Kingdom is looking for a Growth Marketing Executive to drive acquisition strategies and expand its salon partner network. You will manage paid media campaigns, optimize performance across various platforms, analyze campaign data, and collaborate with internal teams to maximize effectiveness. Candidates should have at least 2 years of experience in performance marketing, particularly with Meta and Google Ads, and possess strong analytical and creative skills. This role offers competitive benefits including monthly vouchers and mental health support.

Benefits

28-days holiday plus bank holidays

Monthly Treatwell vouchers

Mental health support

Benefits platform with discounts

Qualifications

• 2+ years of hands-on experience managing performance marketing campaigns, particularly in Meta + Google Ads.
• Strong ability to interpret campaign data and optimise strategies based on performance metrics.
• Passion for social media marketing with an understanding of high-converting ad creatives.

Responsibilities

• Launch and manage paid social and search campaigns with effective audience segmentation.
• Develop and execute high-performing campaigns across Google, Meta, and TikTok.
• Track and report on campaign performance, providing data-driven insights for improvements.

Skills

Performance marketing management

Data analysis

Creative social media marketing

Audience targeting

Strong communication

Proactive mindset

Job description

Growth Marketing Executive

As a Growth Marketing Executive at Treatwell, you’ll play a pivotal role in driving our acquisition strategy and expanding our salon partner network. You’ll support the optimisation of paid campaigns across multiple platforms, ensuring we generate high-quality leads and maximise return on investment.

This is a highly dynamic role where you’ll experiment with creative growth strategies across all business areas, collaborate closely with our sales teams, and help shape The Treatwell Group’s overall growth trajectory.

You will be responsible for

• Paid Media Execution - Launch, manage, and optimise paid social and paid search campaigns, ensuring a balance between creative impact, audience segmentation, and advanced bidding strategies.
• Campaign Optimisation - Develop and execute high-performing campaigns across Google, Meta and TikTok by testing audience targeting, creative and messaging.
• Creative Development - Work closely with our design and content teams to ideate, test, and optimise creative assets that drive engagement and conversion. An interest in creating or filming UGC content would also be a big plus!
• Performance Analysis & Reporting - Track, analyse, and report on campaign performance, providing data-driven insights and recommendations to refine strategies and improve efficiency.
• Emerging Trends & Innovation - Stay ahead of industry trends, AI advancements, and new media opportunities to identify untapped growth potential for Treatwell.
• Collaboration & Integration - Work cross-functionally with internal teams, including Sales, CRM, Brand and Product to ensure seamless execution of growth initiatives.

About You

• Experience - 2+ years of hands-on experience managing performance marketing campaigns, particularly in Meta + Google Ads.
• Analytical Mindset - Strong ability to interpret campaign data, extract actionable insights, and optimise strategies based on performance metrics.
• Creative Eye - Passion for social media marketing and a keen understanding of what makes compelling, high-converting ad creatives.
• Strategic Thinker - Good understanding of audience targeting, campaign optimisation, and growth marketing principles.
• Strong Communicator - Ability to present findings, ideas, and recommendations clearly to both marketing and sales teams.
• Proactive & Results-Driven - A self-starter who thrives in a fast-paced environment, continuously testing, learning, and refining strategies for maximum impact.

We'll treat you with

• 28-days holiday, plus bank holidays
• Monthly £/€40 Treatwell vouchers so you can treat yourself too
• Mental health support through our partnership with OpenUp
• Benefits platform offering cycle to work scheme, high street discounts and other perks

About Treatwell

Hi, we’re Treatwell. Nice to meet you.

We’re a team of 700 passionate and brilliantly talented people across Europe. We’re the industry’s smartest salon management software, all connected to Europe’s leading bookings platform, working with over 50,000 salon partners across 13 countries, processing over 8 million bookings every month. And….breathe.

But we’re not done yet. We’re on an exciting journey to digitally revolutionise the hair and beauty community.

If this excites you, we might just have the role for you.

Equal Ops

We are committed to fostering a diverse, inclusive, and equitable workplace and are proud to be an equal opportunity employer. All qualified applicants will receive consideration without regard to their condition.