Growth and Channel Insights Lead

Actuate Global Limited; Manchester; Hybrid; GBP 40,000 - GBP 60,000; Full time

Job summary

A fast-growing marketing firm is looking for a Growth & Channel Insights Lead in Manchester. This role focuses on enhancing marketing campaigns' performance and execution across channels, including paid media, email, and web. The candidate should have 3–5 years of experience in digital campaign execution, strong operational skills, and the ability to ensure flawless campaign deliveries. This hybrid position offers the opportunity to drive creative and data-driven marketing strategies.

Qualifications

• 3–5 years' experience executing digital campaigns across paid, email, CRM, and web.
• Strong operational discipline and attention to detail required.
• Confidence with marketing tools, tagging, and automation is essential.

Responsibilities

• Own the day-to-day delivery of active marketing channels.
• Drive performance improvements through testing and insight.
• Ensure operational excellence across marketing tools.

Skills

Digital campaign execution

Operational discipline

Attention to detail

UTM and tagging confidence

Proactive deadline management

Job description

We’re Hiring: Growth & Channel Insights Lead

Reports to: Chief Marketing Officer

Location: UK (Hybrid/Flexible)

Actuate Global is growing fast — and we’re looking for a Growth & Channel Insights Lead to become the operational engine of our marketing function.

This is a role for someone who thrives on execution, performance, and precision.

You’ll take strategy and creative ideas and turn them into high-performing, real-world campaigns across paid, email, web, and lifecycle channels — ensuring everything launches flawlessly, runs smoothly, and improves month after month.

The Opportunity

As our Growth & Channel Insights Lead, you will:

• Own the day-to-day delivery of all active marketing channels
• Drive performance improvements through testing, iteration and insight
• Ensure operational excellence across marketing tools, tracking and workflows
• This is not a “strategy-only” role — you are the person who makes marketing happen.

Key Responsibilities

Paid Media Performance (LinkedIn, Meta, Google)

• Plan, build and optimise paid campaigns across platforms
• Refresh creative and run structured testing to combat ad fatigue
• Maintain clean UTMs, naming conventions and tracking governance
• Monitor key metrics such as CPL, CPC, CTR and landing page conversion
• Make real-time optimisation decisions to reduce wasted spend

Website & Landing Pages

• Publish and update CTAs, forms, banners and content
• Ensure pages are conversion-ready, tracked correctly and QA’d properly
• Follow UX, accessibility and brand best practice

Campaign Rollout & Delivery

• Own campaigns from brief through to post-launch optimisation
• Coordinate across Creative, Strategy, Sales and Analytics
• Ensure no surprises, delays or broken execution

Marketing Operations & Tools

• Keep the marketing stack functional, organised and reliable
• Maintain audience lists, automations, CRM hygiene and workflows
• Troubleshoot issues quickly and improve systems over time

Performance Insight & Continuous Improvement

• Provide actionable insights on what’s working and what’s not
• Run structured post-campaign debriefs and learning logs
• Champion a test-and-learn culture across channels

Who We’re Looking For

You’re someone who brings:

• 3–5 years’ experience executing digital campaigns (paid, email, CRM, web)
• Strong operational discipline and attention to detail
• Confidence working with UTMs, tagging, automation and marketing tools
• Calm, proactive ownership of deadlines and delivery
• A mindset of continuous improvement and fast optimisation

Success in This Role Looks Like…

• Campaigns launch on time, with zero errors
• Channels feel predictable, controlled and high-performing
• Tools, workflows and assets are clean and organised
• Stakeholders trust execution without hand-holding
• Measurable improvement through testing and iteration

Apply Now

If you love performance marketing, operational excellence, and making campaigns run flawlessly — we’d love to hear from you.

Apply directly via LinkedIn or send a short note and CV to our team.