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Campaign Marketing & Comms Officer - Volunteer
Job summary
A social impact organization in London seeks a Campaign Marketing & Comms Officer to volunteer in promoting inclusive employment for people with convictions. This role involves managing social media, developing content for newsletters, and engaging with media outlets to share impactful stories. Ideal candidates are passionate about social justice and have strong communication skills, especially in content creation. Join us to help break down barriers and drive a meaningful change.
Qualifications
- Experience in communications, PR, or marketing, especially in social media.
- Strong content creation skills including copywriting and editing.
- Ability to manage multiple tasks efficiently.
Responsibilities
- Draft press releases and op-eds to promote the campaign.
- Manage and execute social media strategies.
- Create engaging content for newsletters and blogs.
Skills
Tools
Join a national campaign to support inclusive hiring! Help with social media, PR, and events to share stories, tools, and films that give people with convictions a fair chance in the workplace.
- Help break down barriers for people who deserve a second chance.
- Influence employers at scale.
- Support a campaign with national reach and credible partners.
- Directly help create real employment opportunities.
- Strengthen communities and reduce reoffending.
- Amplify powerful, authentic stories.
- Build your own skills while contributing to social justice.
- Passion for social impact and promoting fair employment.
- Strong written and verbal communication skills; confident creating engaging content for social media, blogs, newsletters, and press.
- Organised, reliable, and able to manage multiple tasks.
- Collaborative team player with an eye for detail and a proactive mindset.
- Comfortable handling sensitive topics with empathy.
- Comms, PR, or marketing experience, including social media, event promotion, or media outreach.
- Content creation skills: copywriting, graphics, or video editing.
- Familiarity with digital platforms, CMS, or analytics tools.
- Communications & PR Tasks
- Media Research & Outreach
- Compile targeted media lists (national, regional, trade press, HR, business, social impact, justice reform).
- Draft press releases to coincide with film launches, regional screenings, or partnership milestones.
- Pitch stories to journalists highlighting the employer benefits of second‑chance hiring.
- Draft op‑eds or thought‑leadership pieces for CIPD Trust, IJP, and supportive employer spokespeople.
- Social Media Strategy & Execution
- Create a social calendar for campaign milestones (film releases, screening dates, toolkit drops).
- Draft engaging posts for LinkedIn, X/Twitter, Instagram, and Facebook.
- Source or create visual assets (short clips, graphics, quote cards).
- Monitor engagement, respond to comments (where appropriate), and flag meaningful interactions.
- Identify relevant hashtags, influencers and supportive campaigns to align with.
- Content Development
- Draft blog posts, case studies and employer stories for IJP/CIPD Trust websites.
- Interview employers who already hire former prisoners and produce compelling written case studies.
- Turn longer written reports into accessible summaries or shareable graphics.
- Help refine messaging to ensure it’s evidence‑based, destigmatising and employer‑centric.
- Newsletter & Email Communication
- Draft email updates for partners, supporters, and participating employers.
- Build segmented mailing lists (e.g. HR professionals, diversity & inclusion leads, business networks).
- Create templates for event invitations, announcements, and post‑event follow‑ups.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.