Digital Editor

Mdu Ddu; City of London; On-site; GBP 30,000 - 40,000; Full time

Job summary

A leading healthcare organization in London is seeking a Digital Editor to create, manage, and optimize engaging content across various platforms. The role requires strong writing and editing skills, with a focus on consistency and clarity, suitable for candidates with an interest in health communication. If you possess the ability to convey complex information simply and effectively, this full-time position offers an exciting opportunity to contribute meaningfully to digital content strategies.

Qualifications

• Experience in managing a publication from concept to print.
• Strong editing skills for improving readability.
• Ability to research and produce articles using diverse techniques.

Responsibilities

• Commission, write, and edit engaging content across channels.
• Manage editorial and production processes of digital journals.
• Optimize content for SEO and PPC strategies.

Skills

Ability to prepare high-quality written material

Ability to take complex information and distill it

Familiarity with project management software tools

Ability to write original content

Understanding of medical or health issues

Tools

Content Management System (CMS)

Editing software

Job description

Join to apply for the Digital Editor role at The MDU.

Responsibilities

• Commission, write and edit engaging content for all MDU and DDU channels, including the website, digital publications, social media platforms, apps, eLearning tools and email communications; ensuring consistency with house style and the professional voice of the MDU and DDU.
• Add, remove and edit content using the MDU's content management system or other digital platforms.
• Regularly review and communicate the MDU editorial and policy guide for staff who write on behalf of the organisation.
• Work with colleagues to define and manage the MDU and DDU’s content strategy, ensuring that content is shared and distributed as widely as possible among target audiences.
• Produce, maintain and promote the policy and editorial guide to internal customers who write material for external and internal use.
• Ensure content governance on existing, in progress and planned content.
• Manage the editorial and production process of the digital journals effectively.
• Support, coach and guide all internal customers who write for external audiences, so they write in MDU style and follow MDU policy guidelines.
• Develop and update protocols and processes for content provided via digital and traditional channels.
• Produce, commission, and edit digital content such as pages, guides, podcasts, eLearning, videos, features and journal articles for websites, social media platforms, podcasts, emails and apps.
• Read documents for policy as required.
• Regularly review online content to ensure relevance, accuracy and up-to-date status.
• Work across marketing and communications teams to optimize content for all activities, implementing effective SEO and PPC strategies.
• Identify and prepare images and other multimedia content for online use.
• Provide copywriting support as needed for websites and emails.
• Provide advice on content design and review content for colleagues.
• Use analytics to measure content effectiveness and identify improvement areas, potentially creating, updating or archiving content.
• Undertake other tasks as required by the leadership team.
• Update and maintain the MDU policy guide in line with brand guidelines.
• Production of online content including guides and feature articles.
• Prepare copy for inclusion in MDU and DDU marketing campaigns.

Qualifications

• Ability to prepare high-quality written material consistent in style and aligned with MDU policy and tone.
• Ability to take complex information and distill it into concise, readable, web-ready copy.
• Ability to edit pre-prepared articles to improve readability online and offline.
• Ability to research ideas using a range of techniques to produce articles.
• Familiarity with software tools for project management, CMS, design or editing.
• Proven experience of taking a publication from concept to print, including management of interim steps.
• Ability to write original content based on a concept or brief.
• Understanding or experience of writing about medical or health issues desirable (not essential).

Personal Competencies

• Build working relationships with the MDU’s professional staff, demonstrating excellence in their own field.
• Deliver quality results under time pressure imposed by deadlines.
• Prioritise competing demands and respond to adjusting priorities at the direction of the Head of Marketing.
• Collaborate with authors and reviewers to deliver to deadlines.
• Identify opportunities and risks.
• Initiative-based approach to planning and forecasting.
• Enthusiasm for the subject.
• Pragmatic, flexible attitude to maximize use of copy and content.
• Keenness to work as part of a team.

Seniority Level

Entry level

Employment Type

Full-time

Job Function

Marketing, Public Relations, and Writing/Editing

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