Social Media and Influencer Manager - Home and Clothing - 13 Month Parental Leave Cover

Tesco Plc; Welwyn Garden City; Hybrid; GBP 45,000 - 65,000; Full time

Job summary

A leading UK supermarket is seeking a Social Media and Influencer Manager to spearhead content across Owned, Earned, and Paid social channels. This role involves managing agency partnerships, developing impactful campaigns, and ensuring brand consistency across platforms. The ideal candidate will possess extensive experience in social and influencer marketing, as well as strong skills in content production and agency management. Competitive benefits include an annual bonus scheme and generous holiday.

Benefits

Annual bonus scheme of up to 20% of base salary

25 days holiday plus personal day and Bank holidays

Private medical insurance

26 weeks maternity/adoption leave at full pay

Free virtual GP service

Employee Assistance Programme for mental wellbeing

Qualifications

• Expertise in paid, owned, and earned social and influencer marketing.
• Strong content and production skills.
• Experience in agency partnership, briefing, and management.
• Commercial acumen to drive strategy.

Responsibilities

• Own social, influencer, and content strategy and planning.
• Manage social media platforms for brand engagement.
• Drive impactful campaigns across all channels.
• Set clear KPIs and manage budgets effectively.

Skills

Data and Insight competency

KPI and measurement understanding

Briefing and agency management

Content and Production

Job description

Social Media and Influencer Manager - Home & Clothing

13 Month Parental Leave Cover

We’re looking for a Social Media and Influencer Manager to join our Home & Clothing Brand and Marketing team. This is a fantastic opportunity to take ownership of customer‑facing content across our Owned, Earned and Paid social channels – working with influencers, content creators, and agency partners to bring our brand to life.

As the go‑to expert, you’ll shape strategy, deliver standout campaigns, and often take the first step into managing projects or people. Collaborating closely with teams across Tesco, Clothing & Home, you’ll play a key role in driving creative, impactful content that connects with millions of customers.

You will be responsible for

• Ownership of the Social, Influencer and Content strategy and planning.
• Briefing social media agency(s) on brand & seasonal campaigns, product campaigns, and reactive content. Accountable for managing agency RTB’s, feedback, output and effectiveness in line with agreed SOW and budgets.
• Management of the social media platforms for Home and/or Clothing including consistent brand TOV, community engagement, security and risk.
• Oversee strategy and content optimisation for all brands for the key Social Media platforms.
• Own the end‑to‑end management of digital content across our social media platforms in partnership with agencies.
• Work with the internal media team and agencies to develop the social paid media allocation for paid campaigns.
• Own and develop the paid influencer plan, content and execution in partnership with agencies.
• Guardianship of brand tone of voice across all influencer marketing content.
• Setting clear KPI’s and measurement to track efficiency.
• Managing budgets across agency fees, production and paid media.
• Working cross‑functionally through the broader customer team, product teams and external agencies.
• Following our Business Code of Conduct and always acting with integrity & due diligence.

You will need

Operational skills relevant for this job:

• Data and Insight competency
• KPI and measurement understanding
• Briefing and agency management
• Content and Production

Experience relevant for this job:

• Paid, owned and earned social and influencer marketing expert
• Content and Production expert
• Agency partnership, briefing and management.
• Commercial acumen
• Teamwork and stakeholder management

Whats in it for you?

• Annual bonus scheme of up to 20% of base salary
• Holiday starting at 25 days plus a personal day (plus Bank holidays)
• Private medical insurance
• 26 weeks maternity and adoption leave (after 1 year’s service) at full pay, followed by 13 weeks of Statutory Maternity Pay or Statutory Adoption Pay, we also offer 6 weeks fully paid paternity leave
• Free 24/7 virtual GP service, Employee Assistance Programme (EAP) for you and your family, free access to a range of experts to support your mental wellbeing

About Us

You might know us as a supermarket, technology company or even for our award‑winning mobile network. Truth is, we’re all of those things, and much more. Our colleagues work with one goal in mind, helping to make every day a little better for our customers, colleagues and communities all over the world. No two customers are the same, neither are our colleagues.

At Tesco, we champion a balance that lets you thrive both in and out of work. Spend 60% of your week collaborating with colleagues at our office locations or local sites and the rest remotely. Whether you're just kicking off your career, juggling passions, or navigating big life events, we're here to support you. We always welcome a conversation about flexible working, so talk to us throughout your application about how we can support.

We're proud to be an accredited Disability Confident Leader, where everyone’s welcome. That’s why we commit to providing a fully inclusive and accessible recruitment process. If you need support with your application, click here for more information. And if you're interested in joining our team but don't tick every box, don't let that hold you back from applying.