Sales Executive

This is Beyond Ltd; Greater London; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A leading B2B events company is seeking a dynamic Sales Executive to join their team in Greater London. This role focuses on securing exhibitors for luxury travel events and demands strong salesmanship and interpersonal skills. The position comes with a hybrid work model, enabling a balance between office and remote work, and offers attractive benefits such as a pension scheme and ongoing development opportunities. If you're passionate about luxury hospitality and thrive in a fast-paced environment, this is the role for you.

Benefits

Pension Scheme

Health Cash Plan/BUPA coverage

Ongoing Learning & Development

Bonus Earning Potential

Social Events & Travel Opportunities

Qualifications

• Minimum 1-2 years of experience in luxury travel, hotel sales, or event sales.
• Proven success in hitting targets in a fast-paced environment.
• Strong attention to detail and organizational skills.

Responsibilities

• Source prospective exhibitors through innovative methods and networking.
• Ensure timely processing of exhibitor enquiries.
• Convert qualified leads into confirmed sales.
• Maintain high levels of customer retention through strong account management.
• Assist in developing the exhibitor sales strategy.

Skills

Salesmanship

Interpersonal skills

Communication skills

Proactive mindset

Attention to detail

Problem-solving

Time management

Education

Experience in luxury travel or event sales

Tools

Salesforce

Microsoft Office Suite

Job description

Sales Executive

Welcome to This is Beyond, a dynamic and forward‑thinking B2B events company based in the heart of WestLondon. From our humble beginnings as an ambitious startup, we've swiftly risen to become a global leader in pioneering B2B events that redefine industry standards. Renowned as thought leaders in the luxury travel sector, we've left an indelible mark by spearheading innovative approaches and cultivating fervent communities around distinct travel niches. Our diverse portfolio boasts a mix of groundbreaking global travel trade shows tailored for elite influencers and trendsetters.

At This is Beyond, we're relentless in our pursuit of crafting unparalleled experiences. We meticulously curate our guest list, recognising that chemistry is paramount, and we vehemently reject mundane formats. Prepare to be immersed in exclusive, inspiring environments that blur the lines between work and leisure – because that's where true business brilliance thrives. Join us on our journey, where innovation knows no bounds and excellence is the standard.

The role

Ready to be part of something different? Further East (https://furthereast.co/) is shaking up how the APAC luxury travel industry connects. Set in Seminyak, Bali, this isn’t a traditional trade show, it is a carefully curated environment where meaningful business happens beach‑side, face to face.

We’re looking for a dynamic Sales Executive to help shape our flagship Asia event. You’ll be front and centre, securing exhibitors who believe in doing business differently. If you thrive on hitting targets, building strong relationships, and growing an event that values energy, creativity, and results, this role is for you.

What you will do

• Lead Generation: Source prospective new exhibitors to significantly increase the number of leads in the database, through innovative sourcing methods, networking efforts and cold outbound prospecting.
• Qualification Processing: Ensure timely processing and response to exhibitor enquiries, maintaining an active and relevant database of clients.
• Sales Conversion: Convert qualified leads into confirmed sales, through cold outreach, personalised engagement and follow‑up.
• Customer Retention and Relationships: Maintain high levels of customer retention, increasing retention rate YOY through strong account management. Plan and implement calls and international sales trips to develop client relationships, convert sales and maximise market research. Market Research: Attend competitor events to stay updated on industry trends, identify potential clients, and network with existing clients to support revenue targets.
• Sales Strategy: Assist in developing and implementing the exhibitor sales strategy as defined in the annual event business plan. Revenue Strategy: Proactively sell additional delegate badges and event upgrades, to generate revenue and achieve annual revenue targets. Achieve annual exhibitor figures and monthly exhibitor targets set by the Event Manager.
• Reporting: Produce and present weekly, monthly, and other regular reports to track progress and performance against sales targets.
• Database Management: Administer the online system for exhibitor registrations, ensuring accurate data input and facilitating appointment matching.
• Event Logistics: Oversee the day‑to‑day management of the exhibitor supply chain, including hotels and appointed DMCs (Destination Management Company), and liaise with exhibitors and buyers during the event.
• Cross‑Functional Collaboration: Work closely with internal teams, including the Buyer team, marketing, operations, and event management, to ensure alignment on event goals, seamless delivery, and an exceptional experience for exhibitors and buyers.

What you will need

• Previous experience (minimum 1–2 years) in luxury travel, hotel sales or event sales.
• Proven success in delivering targets in a fast‑paced environment.
• Specific industry and market knowledge advantageous.
• Familiarity with Salesforce, Certain, or other CRM/Event Management systems preferred.
• Passion for luxury hospitality/travel and strong salesmanship qualities.
• Excellent interpersonal and communication skills, both written and verbal.
• Ability to work under pressure, manage deadlines, and resolve problems efficiently.
• Proactive and innovative thinker with a track record of meeting targets individually and as part of a team.
• Willingness to travel extensively and globally as required.
• Proficiency in email applications, diary management, and Microsoft Office Suite.
• Strong attention to detail, time management, and organisational skills.
• Comfortable communicating and selling to people at very senior levels within client organisations.
• Willingness to travel and capacity to work flexible hours as required on‑site and when travelling.

Benefits

Enjoy a range of benefits, including: Pension Scheme, Hybrid working arrangement, Health Cash Plan/BUPA coverage, Ongoing Learning & Development opportunities, Bonus Earning Potential, Social Events & Travel Opportunities

Position Type

Permanent, with a 4‑day working week. Our hybrid model includes 3 days in the office (located in Shepherd's Bush), 1 day working from home, and every Friday as a non‑working day as standard.

Diversity & Inclusion

At This is Beyond, we're dedicated to fostering an inclusive workplace where diversity is celebrated. We prohibit discrimination and harassment based on factors such as race, colour, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic.

How to Apply

Ready to join our team? Explore all our available career opportunities and apply by visiting our careers site at careers.thisisbeyond.com. Connect with our network and discover how you can contribute to our exciting journey!