Marketing Manager

Fitness Superstore; United Kingdom; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading fitness equipment retailer in the UK is seeking a Company Marketing Manager to drive multi-channel marketing strategies. You will lead campaigns across retail, B2B, and digital sectors while collaborating with various managers. The ideal candidate will have proven experience in a similar role and a strong understanding of both B2C and B2B marketing. The role promises an attractive salary and a performance-based bonus scheme, contributing to a growing business.

Benefits

Attractive salary

Performance‑based bonus scheme

Collaborative team environment

Qualifications

• Proven experience in a similar senior marketing role, ideally within retail or branded consumer products.
• Strong understanding of both B2C and B2B marketing strategies.
• Excellent project management and cross‑functional coordination skills.

Responsibilities

• Lead in‑store marketing and digital brochure production.
• Develop launch plans and coordinate product photography.
• Create tailored campaigns for commercial customers.
• Expand social media presence and assist in driving online campaign performance.

Skills

Creative thinking

Project management

B2C and B2B marketing strategies

Cross-functional coordination

Hands-on experience in POS, print, and social media

Job description

Company Marketing Manager

Are you a driven marketing leader ready to make a big impact? We’re looking for a Company Marketing Manager to take the lead on shaping and executing our multi-channel marketing strategy – across both consumer and commercial gym equipment sectors – for one of the UK’s leading fitness equipment retailers.

About Us

We’re a UK omni‑channel home and commercial fitness equipment retailer, with a national footprint that includes 11 consumer showrooms across the UK, and a dedicated B2B commercial focused showroom at our Northampton Head Office – your future base. As the exclusive UK distributor for several globally recognised fitness brands, we also proudly develop a successful portfolio of OEM “in‑house” products & brands, designed with performance, value for money and innovation in mind.

The Role

Reporting directly to our Managing Director, this high‑impact “hands on” position plays a central role in driving growth across all sales channels – from bricks and mortar to B2B and online. You’ll collaborate closely with the Retail Operations Manager, Digital Manager, Commercial Sales Development Manager, and Product Development Manager to build out cohesive, effective campaigns and brand experiences.

Key Responsibilities

• Retail Marketing: Lead in‑store marketing, POS strategy, and printed/digital brochure production across our nationwide showroom network.
• Brand & Product Launches: Develop launch plans and coordinate product photography and promotional campaigns for OEM and distributed brands.
• B2B Campaigns: Create tailored campaigns for commercial customers including corporate wellness, hospitality, and public‑sector gyms.
• Social & Digital Support: Work closely with the Digital Manager to expand our social media presence and assist in driving online campaign performance for all sales channels.
• Advertising: Manage all traditional "off the page" advertising including print ads and physical promotions.
• Exhibitions, “Pop Up” Events: Project manage consumer, trade exhibitions and “pop up” events to ensure brand excellence and maximise lead generation.

Who We’re Looking For

You’re a creative thinker with solid commercial acumen. You’re as confident managing creative production as you are building strategic campaigns. You thrive in a collaborative environment, but you’re also capable of owning and delivering standalone marketing initiatives with precision and to tight deadlines.

You’ll Bring

• Proven experience in a similar senior marketing role, ideally within retail or branded consumer products
• Strong understanding of both B2C and B2B marketing strategies
• Excellent project management and cross‑functional coordination skills
• Creative flair with hands‑on experience in POS, print, social media, and events

What We Offer

• An attractive salary and performance‑based bonus scheme
• The opportunity to lead a key function in a growing business
• A collaborative team environment where your input shapes real outcomes
• Exposure to globally recognised fitness brands and a growing OEM brand portfolio
• A role that mixes strategic input with hands‑on delivery

Ready to Apply?

If you're passionate about fitness, love the challenge of multi‑channel marketing, and want to make a visible impact in a forward‑thinking company, we want to hear from you.

Apply now via LinkedIn or send your CV and cover letter to [[e-mail]].