Marketing Executive

Foster Denovo Limited; United Kingdom; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading financial advisory firm in the UK is seeking a marketing professional to develop and execute impactful marketing campaigns. This role entails managing content across digital platforms, conducting market research, and optimizing SEO for enhanced visibility. Ideal candidates should possess strong copywriting skills, excellent communication abilities, and a creative mindset. The position offers a vibrant workplace culture and a comprehensive benefits package, including annual leave and pension contributions.

Benefits

25 days holiday increasing to 30

Discretionary bonus

Matching pension contributions up to 7.5%

Life assurance up to 4x salary

Income protection

Interest-free season ticket loans

Shopping discounts portal

Qualifications

• Strong copywriting experience is required.
• Excellent communication skills are crucial.
• A keen eye for detail and creativity are essential.

Responsibilities

• Create engaging marketing content across digital platforms.
• Manage content calendar and conduct research for high-quality copy.
• Optimize content for SEO to improve search engine rankings.
• Conduct market research and competitor analysis.

Skills

Copywriting

Marketing principles

SEO optimization

Communication skills

Organizational skills

Job description

Job summary

You will work closely with the Marketing Manager and Digital Marketing Manager to develop and execute impactful marketing campaigns across a range of channels. These campaigns aim to boost brand awareness, generate leads, and drive audience engagement.

A significant part of the role involves copywriting, including the creation of blog posts, social media content and campaigns, email marketing materials, and company literature.

To thrive in this position, you should have a strong grasp of marketing principles and tools, a keen eye for detail, and a creative mindset. Excellent communication skills are essential for crafting compelling content and coordinating campaigns effectively.

As we continue to expand our digital presence, a genuine interest in digital marketing will be a valuable asset.

Main responsibilities

You will be responsible for creating engaging and compelling marketing content across digital platforms, including the website, blogs, social media, email campaigns, and company literature. This will involve using your own initiative and conducting research to produce high-quality copy that aligns with brand messaging and campaign goals.

You’ll manage the content calendar across multiple brands, repurposing existing materials and generating new content, while proactively suggesting ideas to enhance our social media presence. Working closely with the Digital Marketing Manager, you’ll also help optimise content for SEO to improve search engine rankings and drive organic traffic.

Your role will include managing marketing campaigns from planning through to execution, supporting the creation of impactful marketing emails, and collaborating with cross-functional teams to ensure brand consistency across all touchpoints.

Additionally, you’ll conduct market research and competitor analysis to identify trends, opportunities, and best practices that inform content strategy. You’ll also make full use of our CRM system to streamline campaign workflows, implement marketing automation, and improve overall efficiency.

Key skills and personal attributes

• Is passionate about supporting the growth of our business;
• Is well-versed in the concepts surrounding marketing;
• Holds strong copy writing experience;
• Shows enthusiasm and creativity;
• Is an articulate and friendly communicator with excellent attention to detail;
• Has good organisational skills and the ability to prioritise multiple tasks;

About us

Foster Denovo currently boast over 120 Financial Advisers supported by around 300 employees across eight Foster Denovo offices throughout the UK. We have the scale and resource to provide exceptional advice and service to our clients, advisers and employees.

Our stakeholder community is an invisible bond that gives Foster Denovo its solid foundations. It also means that our people care about our reputation and brand. And as such, we aim to delight every client we come into contact with.

When you join the Foster Denovo family, you benefit from our enviable reputation and years of industry experience. In everything we do, we’re driven by a firm set of core values, and our friendly, stakeholder culture has been praised by employees, clients and partners alike.

Foster Denovo are also proud to hold the platinum investors in people accreditation which shows a clear commitment to the people who make us an employer of choice.

What we offer you

Foster Denovo has an open, mutually supportive, knowledge-sharing culture. It’s a culture that has created the space to think differently for the benefit of our clients.

Our benefits package includes

• 25 days holiday (increasing by an additional day per annum up to 30 days)
• Discretionary bonus
• Foster Denovo will match your personal pension contribution up to a maximum of 7.5%
• Life assurance of up to 4 x your salary;
• Income protection of 75% of your basic salary in the event of long term sickness
• Employees can use our financial advisers within the company for any financial advice or knowledge
• Interest free season tickets loans, eye care and childcare vouchers.
• Shopping discounts benefits portal (discounts on holiday, gym and high street retailers)