Head of Student Marketing & Brand Growth

Mcr Property Group; Manchester; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading property business in Manchester is seeking a Head of Student Marketing to lead the launch of a national student living brand. This role involves developing marketing strategies to support occupancy and performance for a portfolio of over 4,000 units. The ideal candidate has senior-level marketing experience, strong digital marketing skills, and a proven track record in launching brands. Join a well-resourced team and make a significant impact on the performance of the student accommodation sector.

Benefits

Competitive salary

Strong progression opportunities

Qualifications

• Proven track record in launching or scaling brands.
• Strong digital performance marketing skills required.
• Must be experienced in managing marketing teams.

Responsibilities

• Lead marketing strategy for student accommodation.
• Develop brand-led marketing campaigns for target audiences.
• Oversee the launch of a new student brand and digital platform.

Skills

Senior-level marketing experience

Strong digital marketing expertise

Leadership and team management

Data-driven analytical mindset

Experience in consumer-led sectors

Job description

A leading property business in Manchester is seeking a Head of Student Marketing to lead the launch of a national student living brand. This role involves developing marketing strategies to support occupancy and performance for a portfolio of over 4,000 units. The ideal candidate has senior-level marketing experience, strong digital marketing skills, and a proven track record in launching brands. Join a well-resourced team and make a significant impact on the performance of the student accommodation sector.