Head of PR – B2B Technology, Engineering & Electronics
(ideal location is within a commutable distance to Keele or Chichester or remote for the right candidate. Must be UK based)
Lead PR excellence across an award-winning B2B technology agency. Napier is a PR‑led, full‑service marketing agency specialising in B2B technology, engineering and electronics. We partner with some of the most innovative and technically advanced brands in the world, helping them build authority, credibility and commercial impact through expert communications.
The Role
As Head of PR, you will be accountable for the performance, quality and profitability of Napier’s PR offering. This is a senior leadership role combining strategic oversight, people management and senior client consultancy. You will set the direction for PR across the agency, ensure consistently high standards of delivery, and act as a trusted senior advisor to clients operating in complex B2B technology, engineering and electronics markets.
Key Responsibilities
PR Leadership & Strategy
- Own and evolve Napier’s PR proposition across electronics, engineering, industrial technology and B2B tech markets
- Set best practice standards for media relations, thought leadership, technical content and integrated PR campaigns
- Ensure PR strategies are aligned with client business objectives and deliver measurable outcomes
- Act as a senior escalation point for complex client challenges and strategic decisions
Client Health & Commercial Responsibility
- Hold overall responsibility for the health, retention, growth and profitability of all PR client accounts
- Oversee account planning, resourcing, forecasting and budget management across the PR team
- Identify opportunities for account growth, cross-service integration and long‑term client partnerships
- Ensure consistently high levels of client satisfaction and senior stakeholder engagement
Team Management & Development
- Lead, mentor and develop PR account management teams, from Account Executives through to Account Directors
- Build a high‑performing, collaborative PR culture focused on quality, accountability and continuous improvement
- Support recruitment, onboarding and progression of PR talent within the agency
- Ensure teams are confident working with highly technical subject matter and specialist trade media
Senior Client & Media Engagement
- Maintain strong senior-level relationships with key clients and industry stakeholders
- Provide hands‑on strategic input for priority clients, pitches and new business opportunities
- Le deep knowledge of the UK, European and global electronics and engineering trade media landscape
- Represent Napier as a senior PR leader within the wider B2B technology community
About You
- Extensive experience in B2B technology PR, with deep expertise in electronics, engineering or industrial technology
- Proven track record of leading PR teams and managing multiple client portfolios
- Strong understanding of the electronics and engineering trade media ecosystem, with senior-level media relationships
- Commercially minded, with experience owning client profitability, forecasting and account growth
- Confident advising senior client stakeholders and shaping long‑term communications strategy
- Highly credible with technical audiences, able to challenge, guide and add value at board and leadership level
- Collaborative leader with a coaching mindset and commitment to developing talent
What We Offer
- Senior, influential role a specialist B2B technology agency
- Competitive salary and benefits package, dependent on experience
- Participation in our employee ownership scheme
- The opportunity to shape and grow a respected PR function within a collaborative, expert‑led environment
- Ongoing professional development and leadership support
How To Apply
If you’re ready to lead PR at a strategic level within a specialist B2B technology agency, we’d love to hear from you.
Equal Opportunities
Napier is committed to building a diverse and inclusive workplace. We welcome applications from all backgrounds and are happy to make reasonable adjustments throughout the recruitment process.