Tableau Field Marketing, Senior Manager

Salesforce, Inc.; Greater London; Hybrid; GBP 60,000 - GBP 80,000; Full time

Job summary

A leading technology company in Greater London is seeking a Senior Field Marketing Manager. This role involves leading marketing programs that drive revenue, customer engagement, and sales alignment. Ideal candidates should have 6-10 years of B2B marketing experience, strong analytical skills, and proficiency in Salesforce. The role is based in London with a hybrid model, offering a dynamic environment for driving impactful marketing strategies to accelerate growth.

Benefits

Comprehensive benefits

Innovative work environment

Opportunities for growth

Qualifications

• 6–10 years of experience in field marketing or demand generation.
• Proven experience developing high-impact programs that drive revenue.
• Strong ability to perform business and gap analysis.

Responsibilities

• Lead multi-channel marketing strategies that support revenue goals.
• Conduct analysis to identify opportunities in the buyer journey.
• Manage budgets and ensure ROI on field marketing efforts.

Skills

Analytical skills

Project management skills

Strong communication

Data-driven decision making

Tools

Salesforce

Tableau

Job description

*To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.*Job CategoryMarketing & CommunicationsJob Details****About Salesforce****Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.This is an exciting opportunity to join a growing company at a pivotal time. You'll have the chance to help shape our innovative marketing strategies and make a real impact on our business. The EMEA Tableau Field Marketing team plays a crucial role in the success of our organizations go-to-market within the region, working hand in hand with our industry sales leaders, cloud and AI experts, and solution engineers. Our goal is to drive successful campaigns and events for our customers and prospects, as part of the EMEA Marketing plan. ***Role Description*** We’re seeking a strategic, data-driven Senior Field Marketing Manager to lead and influence regional marketing programs that drive revenue impact, customer engagement, and sales alignment. This role is ideal for someone who can bridge the gap between marketing execution and business analysis—someone as comfortable creating impactful experiences as they are diving into data to uncover insights and optimize performance.You’ll be responsible for designing and executing field programs and events while also taking a consultative role in business planning, pipeline acceleration, and market expansion. You should bring a strong understanding of business drivers, customer segments, and sales dynamics—backed by a sharp analytical mindset and a passion for results.We operate in a fast-paced environment and require someone with initiative who isn’t afraid to roll up their sleeves and jump right in, taking responsibility for their programs' success, communicating effectively across teams and stakeholders and meeting deadlines. The role is ideally based at Salesforce’s London office with an expected in-office time min 2-3 days per week.* Lead and execute multi-channel field marketing strategies that support pipeline generation, deal acceleration, and regional growth targets.* Partner closely with sales leadership, customer success, and demand generation teams to align field efforts with GTM priorities and revenue goals.* Conduct gap analysis to identify opportunities in the buyer journey, regional coverage, and segment-specific tactics—then develop programs to address them.* Partner with regional field team to support and influence quarterly strategies, but also support and fund additional field events, customer roundtables, executive dinners, and third-party sponsorships, ensuring measurable ROI.* Track and report on field marketing performance using CRM and analytics tools, delivering insights that inform future strategy.* Leverage data to inform decisions around territory planning, persona targeting, message effectiveness, and program impact.* Develop quarterly plans in partnership with sales, incorporating revenue goals, pipeline health metrics, and regional nuances.* Act as the voice of the field to corporate marketing—sharing insights from the front lines to influence campaign planning, content strategy, and brand initiatives.* Own and manage budgets, ensuring spend aligns with goals, outcomes, and ROI benchmarks.* Demonstrate strong executive presence, confidently presenting strategies, results, and recommendations to senior leadership and cross-functional executives.* Develop executive communications, including briefing materials, strategic updates, and post-event reports for leadership teams and stakeholders.* Build trusted relationships with executive sales and marketing leaders, acting as a strategic partner and advisor.Required Qualifications* 6–10 years of experience in field marketing, demand generation, or integrated marketing—ideally in B2B tech or SaaS environments.* Proven experience in developing and executing high-impact field programs that contribute to pipeline and revenue.* Strong analytical skills with the ability to interpret data, identify trends, and translate insights into action.* Comfortable working in systems like Salesforce, Tableau, or similar tools.* Demonstrated ability to perform business and gap analysis, and influence planning and decision-making at the regional or segment level.* Excellent project management skills and attention to detail across planning, logistics, communication, and follow-through.* Strong written and verbal communication skills with the ability to influence cross-functional teams and executive stakeholders.* Ability to balance strategy with execution, and thrive in a fast-paced, high-performance culture.* Experience will be evaluated based on alignment to the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer work, etc.).Unleash Your PotentialWhen you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and *be your best*, and our AI agents accelerate your impact so you can *do your best*. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.AccommodationsIf you require assistance due to a disability applying for open positions please submit a request via this .We are a recognised Disability Confident member under the UK Government Disability Confident employer scheme. We are committed to providing an inclusive recruitment process and will offer an interview to disabled applicants who meet the essential criteria for the role. Applicants are welcome to opt-in to the interview scheme as part of the application process. If you would like to apply under the scheme, please click the link to the Accommodations Request Form above and scroll to the UK Disability Confident Scheme section within the form.Posting StatementAny employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.### ### ### ### ### ### ### ###