Klaviyo CRM Architect for Growth & Retention

Kubix Media Ltd.; Birmingham; On-site; GBP 60,000 - GBP 80,000; Full time

Job summary

A leading Shopify agency in the UK is seeking a technically-minded CRM Specialist to join their retention team. You will lead the strategy for Klaviyo accounts, optimizing complex customer journeys and segmentation strategies. The ideal candidate has over 2 years of experience in CRM or lifecycle marketing, with advanced proficiency in Klaviyo and a solid understanding of Shopify. This role emphasizes building strong relationships with clients through data-driven insights and innovative marketing strategies.

Benefits

Supportive work culture

Growth and development opportunities

Qualifications

• 2+ years of hands-on experience in CRM or Lifecycle marketing.
• Deep experience with flow logic, conditional splits, and custom profile properties.
• Proven track record of managing both always-on flows and seasonal campaigns.

Responsibilities

• Act as lead strategist and technical operator for clients' Klaviyo accounts.
• Build, test, and optimise complex flows.
• Analyze trends from campaign data to inform creative briefs.

Skills

CRM or Lifecycle marketing experience

Advanced Klaviyo proficiency

Understanding of Shopify

Data-driven decision-making

A/B and multivariate testing

Tools

Klaviyo

Shopify

Job description

A leading Shopify agency in the UK is seeking a technically-minded CRM Specialist to join their retention team. You will lead the strategy for Klaviyo accounts, optimizing complex customer journeys and segmentation strategies. The ideal candidate has over 2 years of experience in CRM or lifecycle marketing, with advanced proficiency in Klaviyo and a solid understanding of Shopify. This role emphasizes building strong relationships with clients through data-driven insights and innovative marketing strategies.