Ad Tech & Data Leader: Global Audience Strategy

Publicis Groupe; Greater London; Hybrid; GBP 60,000 - GBP 80,000; Full time

Job summary

A leading advertising technology firm in Greater London is seeking an Ad Tech & Data Manager to guide technology and audience strategy. If you're passionate about turning complex systems into scalable solutions and enjoy both detail and big-picture thinking, this role is for you. Responsibilities include shaping ad tech strategy, managing audience activation, and ensuring data governance across global clients in luxury, hospitality, travel, and FMCG sectors. Hybrid work patterns and attractive benefits available.

Benefits

WORK YOUR WORLD opportunity

Reflection Days

HELP@HAND BENEFITS

Family friendly policies

Flexible working and birthday day off

Local discounts

Qualifications

• Strong knowledge of digital advertising ecosystem.
• Ability to translate ambiguity into clear plans.
• Confidence in producing governance frameworks.

Responsibilities

• Own and evolve the ad tech roadmap.
• Build and maintain tagging and asset inventories.
• Drive audience management and optimization strategies.

Skills

Strong knowledge of ad servers

Hands-on experience with ad serving platforms

Solid experience with tagging and data quality governance

Proven project management skills

Ability to communicate recommendations clearly

Familiarity with identity and privacy-safe data solutions

Experience across multiple markets

Tools

Google Marketing Platform

Job description

A leading advertising technology firm in Greater London is seeking an Ad Tech & Data Manager to guide technology and audience strategy. If you're passionate about turning complex systems into scalable solutions and enjoy both detail and big-picture thinking, this role is for you. Responsibilities include shaping ad tech strategy, managing audience activation, and ensuring data governance across global clients in luxury, hospitality, travel, and FMCG sectors. Hybrid work patterns and attractive benefits available.