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A leading beverage firm in the UK is seeking a Senior National Account Manager to oversee major grocery accounts including Waitrose, Morrisons, and Asda. The successful candidate will be responsible for driving sustainable growth and building strategic relationships within these accounts. This role requires at least 3 years of experience in managing grocery customers and strong commercial acumen. You will also need to analyze data and identify new revenue opportunities while maintaining a fast-paced and creative work environment.
In a world where old school soft drinks, unnecessary food waste and outdated business practices are a thing of the past, DASH is leading the healthy hydration revolution. We infuse our super tasty waters with real wonky fruit. That’s the bent, crushed, misshapen fruit that supermarkets say no to. No sugar, no sweeteners, no worries.
DASH launched in 2017 and has quickly become the market leading brand in a category that has grown over 60% YoY in the UK. DASH has an industry-leading DTC platform, and in 2026 we will sell over 56 million cans in 20+ international markets with notable retailers including: Sainsbury’s, Tesco, Waitrose, Ocado and M&S.
We are incredibly proud to say that we are a Certified B Corporation. We always intend to use our business as a force for good, and now it’s official.
2025 has been another exciting year for DASH. We wrapped up our ninth year exceeding (quite considerably) £10m RSV in UK Grocery, marking a significant milestone. Now in our tenth year, we’ve expanded our distribution with launches into Morrisons and Asda, while extending our range to ensure we have pack formats for every shopping mission. With significant growth still ahead, our ambition is to scale our UK grocery business at pace over the coming years.
To help accelerate this growth, we have a really exciting opportunity for a Senior National Account Manager (Grocery) to join our growing team.
You’ll take full ownership of our Waitrose, Morrisons and Asda accounts - driving sustainable growth in an established customer while embedding and scaling our presence in two recently launched grocers.
• 3+ years’ experience managing UK grocery customers, either as a National Account Manager or Senior National Account Manager, with a proven track record of delivery.
• Strong commercial acumen, including full P&L ownership and confidence working with numbers.
• Experience negotiating at pace, remaining calm under pressure and building productive long-term relationships.
• Ideally, experience landing NPD and driving growth in new or developing accounts.
• The ability to analyse category and customer data to identify opportunities and build persuasive selling stories in collaboration with Category and Insight.
• And as always at DASH, we’re looking for people who thrive in a fast-paced environment, think differently, and aren’t afraid to challenge the status quo. If you’re motivated by big goals, creativity and teamwork, you’ll feel right at home here.
This role will suit someone who is passionate about DASH and excited by the opportunity to play a key role in scaling a high-growth brand in UK grocery. You’ll already have experience managing major grocery accounts and feel comfortable operating with a high degree of ownership and autonomy.
• 3+ years’ experience managing UK grocery customers, either as a National Account Manager or Senior National Account Manager, with a proven track record of delivery.
• Strong commercial acumen, including full P&L ownership and confidence working with numbers.
• Experience negotiating at pace, remaining calm under pressure and building productive long-term relationships.
• Ideally, experience landing NPD and driving growth in new or developing accounts.
• The ability to analyse category and customer data to identify opportunities and build persuasive selling stories in collaboration with Category and Insight.
• And as always at DASH, we’re looking for people who thrive in a fast-paced environment, think differently, and aren’t afraid to challenge the status quo. If you’re motivated by big goals, creativity and teamwork, you’ll feel right at home here.
DASH is committed to employing a diverse workforce and providing a supportive environment for employees from all backgrounds. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, disability or age. If there is anything we can do that will help you to submit an application and take part in the application process, please contact us first at HR@dash-water.com