Supporter Acquisition Manager

Concern Worldwide; Greater London; Hybrid; GBP 49,000 - 56,000; Full time

Job summary

An international humanitarian organisation is seeking a Supporter Acquisition Manager to lead the strategy and delivery of their acquisition program. This role focuses on digital and face-to-face recruitment, aiming to grow supporter numbers and income. It involves managing campaigns and developing strong stakeholder relationships. The ideal candidate should have a successful track record in supporter acquisition, experience in managing significant budgets, and a passion for engaging diverse audiences. The position offers a hybrid working model in London.

Benefits

25 days annual leave

Flexible hours

Hybrid working

Enhanced parental leave pay

Life assurance

Qualifications

• Proven track record of success in supporter or customer acquisition.
• Demonstrable experience in writing and implementing supporter acquisition strategies.
• Strong knowledge of digital and direct marketing strategies.

Responsibilities

• Lead strategy and delivery of supporter acquisition programme.
• Focus on driving growth and recruiting new supporters.
• Manage external agencies and suppliers.

Skills

Supporter acquisition experience

Digital marketing strategies

Project management

Data-driven decision making

Relationship-building skills

Tools

CRM systems

Marketing automation tools

Job description

Concern Worldwide (UK) is looking for a Supporter Acquisition Manager to join the team on a full time, permanent basis.

About us:

We are an international humanitarian organisation that strives for a world free from poverty, fear and oppression. We deliver life-saving and life-changing interventions to the world's poorest and most vulnerable people. From rapid emergency response to innovative development programming, we go to the hardest to reach places to make sure that no-one is left behind. With almost 4,500 staff of more than 50 nationalities, Concern operates in 25 of the world’s poorest countries, helping people to achieve major and long-lasting improvements in their lives.

Benefits:

• 25 days’ annual leave, pro-rated for part-time employees.
• Office closure between Christmas Day and New Year’s Day.
• Flexible hours and hybrid working.
• Annual leave purchase scheme.
• Enhanced parental leave pay.
• Stakeholder pension.
• Season ticket loan.
• Cycle scheme.
• Life assurance.
• Access to Employee Assistance Programme (EAP).

Details of our benefits could be found on our website: https://www.concern.org.uk/working-concern-worldwide-uk

Job Location: London (Hybrid)

While the role can be primarily remote, there is an expectation of regular on-site presence, including a minimum of one day per week in the office. The postholder will also be required to attend external face-to-face meetings to effectively manage stakeholder relationships and to attend all in-office staff days.

Our London office is based in The Foundry, a vibrant and eco-conscious workspace near Vauxhall and Oval stations. More than just an office, it’s a hub for NGOs and charities working on social justice and human rights.

Here, you can enjoy the on-site vegan café, and take part in monthly events, workshops, and networking opportunities with other tenants. In the summer, the roof terrace is perfect for relaxing or socialising. With its friendly, inclusive atmosphere, The Foundry is a place where you can work, connect, and make a difference every day.

About the role:

The Supporter Acquisition Manager leads the strategy and delivery of our acquisition programme, with a focus on digital and face-to-face recruitment. This critical position focuses on driving growth and recruiting new supporters, developing and leading the team to deliver campaigns that bring new supporters on board and deliver long term value, with a key emphasis on expanding the digital acquisition stream and delivering on our hybrid model of face-to-face acquisition. The ideal candidate will bring both digital acquisition experience as well as face-to-face experience, and a strong understanding of how to engage with diverse audiences. This role is critical to driving sustainable growth in supporter numbers and unrestricted income.

The role will work predominantly across face-to-face and digital channels, guiding strategies, creative development, performance analysis, and budget management.

This role works closely with the Supporter Development and Legacies Manager to ensure the holistic approach to supporter acquisition and development, attracting donors to fuel sustainable long-term income.

About You:

ESSENTIAL

• Proven track record of success in supporter or customer acquisition, with experience managing and forecasting large budgets.
• Demonstrable experience of writing, developing and implementing supporter acquisition strategies with evidence of improvements in long-term value.
• Strong knowledge of digital and direct marketing strategies, including campaign planning, delivery, and evaluation.
• Track record of delivering results against ambitious supporter recruitment and income targets.
• Confident in forecasting, performance analysis, and data-driven decision-making.
• Experience managing external agencies and suppliers.
• Excellent project management and organisational skills.
• Strong communication and relationship-building skills with internal and external stakeholders.
• Familiarity with CRM systems and marketing automation tools.
• Understanding of GDPR and data protection in a fundraising context.

DESIRABLE

• Experience working within the charity or non-profit sector.
• Knowledge of supporter journeys and donor engagement best practice.
• Experience in testing and optimising acquisition channels for improved ROI.
• Experience of acquisition channel modelling and forecasting for return on investment.

Key Performance Indicators (KPIs)

• Growth in supporter acquisition volume year-on-year, with an audience first approach to acquisition.
• Supporter acquisition and retention targets met or exceeded (including attrition rates, retention rates, AGs, CPAs), combined with break-even and longer-term return on investment.
• Team is accountable for delivering key KPIs, including attrition, engagement and conversion across campaigns.

To view the full job description, please click on the link below to download the document.

Equality, Diversity, and Inclusion:

Concern Worldwide encourages all qualified candidates, irrespective of gender, ethnicity and origin, disability, political beliefs, religious beliefs, sexual orientation, or socio-economic status to apply to become a part of the organisation. Concern is against all forms of discrimination and unequal power relations, and is committed to promoting equality.

HOW TO APPLY

To apply for this post, please upload your CV and cover letter explaining how you meet the essential and desirable criteria for the position by 1st February 2026. Interviews scheduled to take place 10th and 11th February 2026.

Your cover letter will be scored against each of the listed requirements listed in the job description. To give yourself the best chance of being shortlisted, please copy each criterion into your cover letter and explain under each one how your experience, skills, or achievements demonstrate your suitability. Use clear and specific examples to support your statements.

Concern will shortlist only those candidates who clearly demonstrate that they meet all essential criteria. If a high number of applicants meet the minimum requirements, we will assess and score candidates against the desirable criteria to determine who will be invited to interview. It is therefore important that your application provides detailed evidence of how you meet the role requirements.

All candidates who are short-listed for an interview will be notified via email.

Candidates must be legally entitled to work in the UK at the time of application.

Conditions of Appointment:

Pay band: GB7

London: £49,613 - £55,125, based on full time hours (35 hours per week)

New employees typically start at the beginning of their pay band.

The successful post holder will be required to complete a criminal records self-declaration form and a Basic DBS check.

Having a criminal record will not necessarily debar you from working with Concern Worldwide. This will depend on the nature of the position, together with the circumstances and background of your offences.

https://www.concern.org.uk/privacy-statement

https://www.concern.org.uk/fair-processing-notice

The Secure Handling Use Storage and Retention of Disclosure Information

https://www.concern.org.uk/jobs/recruiting-people-criminal-records