SEO Specialist

Fxplus; Falmouth; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A leading educational institution in England is looking for a knowledgeable SEO Specialist. You will develop and execute SEO strategies to enhance online visibility and student recruitment. Collaboration with digital teams and overseeing technical SEO improvements via web developers is essential. Candidates should possess strong analytical and organizational skills, and the role offers a flexible hybrid work model at the Penryn and Falmouth campuses.

Benefits

Employer Pension Contribution up to 12%

28 days plus 8 bank holidays

Annual salary increments

Enhanced Maternity/Paternity Pay

Salary Sacrifice Car Scheme

Life Assurance

Qualifications

• Detailed knowledge of current technical and content-based SEO best practices.
• Extensive experience delivering hands-on SEO work and achieving strong results.
• Experience briefing developers on technical SEO changes.
• Strong organizational skills for managing a varied workload.

Responsibilities

• Develop and execute an organic search strategy that increases student recruitment.
• Collaborate with Digital colleagues to drive audience-focused keywords and messaging.
• Liaise with the web-development agency to implement technical SEO improvements.
• Analyse performance data and prepare reports to enhance search visibility.

Skills

Technical SEO knowledge

Content creation

Analytical skills

Collaboration

Strong communication

Job description

About The Role

Falmouth University is seeking an SEO Specialist who is knowledgeable about search engine optimisation and can support wider marketing efforts to raise the profile of the University online. The successful candidate will work within the Marketing & External Relations team and be directly involved with creating, implementing and reporting on a solid organic search strategy, primarily driving student recruitment through effective technical and content‑based SEO practices.

Responsibilities

• Develop and execute an organic search strategy that increases student recruitment.
• Collaborate with Digital colleagues (Web Editors and Copywriters), Design and academic staff to ensure keywords and messaging are audience‑driven.
• Liaise directly with our web‑development agency to brief and oversee the implementation of technical SEO improvements.
• Analyse performance data, prepare reports and recommend adjustments to enhance search visibility.

About You

You are a proactive team player, conscientious and hard‑working. In a fast‑paced environment you plan effectively while remaining agile when needed. Strong communication skills and the ability to explain complex technical work to wider teams are essential.

Qualifications & Experience

• Detailed knowledge of current technical and content‑based SEO best practice.
• Extensive experience delivering hands‑on SEO work and achieving strong results.
• Experience briefing developers on technical SEO changes.
• Organisation skills: confidently managing a varied workload.

This is a fixed‑term maternity cover of up to 12 months. We offer flexibility in working hours (minimum of 3 days per week); please indicate your preference in the application form and it will be discussed further at interview.

Our team works a hybrid model with a minimum of two days per week at our Penryn and Falmouth campuses. Remote working is not available for this role.

For an informal discussion about the vacancy before applying, please email [e-mail].

The closing date for the position is Wednesday 28 January 2026.

About Us

For more than 120 years, Falmouth University has been a hub of creative and technological education and change. We are Cornwall’s university, a strong local and anchor institution within its defining rural and coastal community. Our mission is to deliver exceptional higher education and research, harnessing the fusion of creativity and technology as foundations of the future economy.

Benefits

• Employer Pension Contribution up to 12%.
• 28 days plus 8 bank holidays.
• Annual salary increments (until top of grade reached).
• Enhanced Maternity/Paternity Pay and Adoption Pay.
• Salary Sacrifice Car Scheme (Tusker).
• Salary Sacrifice Cycle Scheme.
• Salary Sacrifice Home & Tech Scheme.
• Life Assurance.

Full details on our employee benefits can be found on our careers page www.falmouth.ac.uk/jobs.

Falmouth University welcomes and encourages job applications from people of all identities and backgrounds, particularly those under‑represented and/or marginalised, to ensure a diverse range of candidates.