Sales Representative - Bedford / Milton Keynes / Cambridge

Scandinavian Tobacco Group A/S; Bedford; On-site; GBP 30,000 - 50,000; Full time

Job summary

A leading tobacco company seeks passionate and driven sales professionals as Field-Based Sales Representatives in the UK. The role involves building strong relationships with retailers, promoting Next Generation Products (NGP), monitoring market trends, and exceeding sales targets. Candidates should possess a background in sales, ideally within FMCG, and have a full UK driving licence. The company offers competitive compensation, a company car, and private healthcare, fostering an inclusive work environment.

Benefits

Competitive compensation package

Company car

Private healthcare and dental cover

Qualifications

• Experience working with store-level data and CRM/reporting systems.
• Proven background in sales, ideally within FMCG or NGP categories.
• Passionate, energetic, and resilient in the face of market challenges.
• Full UK driving licence.

Responsibilities

• Build and maintain relationships with independent retailers.
• Become a subject-matter expert on NGP offerings and provide product training.
• Monitor market trends and share insights with management.
• Develop and execute strategic plans to maximize growth in territory.
• Ensure timely order processing and maintain detailed sales activity records.

Skills

Experience with store-level data

Sales background in FMCG or NGP

Passionate and resilient

Full UK driving licence

Job description

About the Role

We are looking for passionate and driven sales professionals to join our UK team as Field-Based Sales Representatives. In this role, you will champion Scandinavian Tobacco Group’s innovative Next Generation Products (NGP) portfolio, including XQS, while ensuring our products are well-represented across independent retailers. We are committed to fostering an inclusive workplace where equal rights and diversity are at the heart of everything we do.

Key Responsibilities

• Build and maintain strong, trust‑based relationships with independent retailers. Promote and grow sales of NGP products, ensuring our brands are top‑of‑mind in your territory.
• Become a subject‑matter expert on XQS and other NGP offerings. Deliver engaging product demonstrations and training sessions to retailers, empowering them to confidently sell our products.
• Monitor market trends, competitor activity, and consumer preferences. Share actionable insights with management to refine strategies and maintain a competitive edge.
• Develop and execute strategic plans to maximize growth within your assigned territory. Prioritize activities to achieve and exceed sales targets.
• Ensure accurate and timely order processing. Maintain detailed records of sales activities and provide regular reports to the Sales Manager.

What Skills and Experience Will Be Required?

• Experience working with store‑level data and CRM/reporting systems
• Proven background in sales, ideally within FMCG or NGP categories
• Passionate, energetic, and resilient in the face of market challenges
• Full UK driving licence

What’s on Offer

At Scandinavian Tobacco Group, we’re committed to supporting your personal and professional growth. You’ll receive

• A competitive compensation package
• Company car
• Private healthcare and dental cover
• Our benefits vary by region—our recruitment team will provide full details

Our Hiring Process

We value transparency and fairness. If your application aligns with our role requirements, you’ll move through:

• Case Study + 2nd Interview

Pre‑Employment Check

This role is subject to a basic DBS check in line with the Rehabilitation of Offenders Act 1974 (Exceptions) Order 1975. Continued employment is conditional on a satisfactory outcome.

About Scandinavian Tobacco Group

Scandinavian Tobacco Group is a global leader in cigars and tobacco products, with a legacy spanning over 250 years. Our iconic brands—such as Signature, Cohiba, Macanudo, and Partagas—have long been associated with craftsmanship and celebration.

Today, we’re evolving. Our focus is expanding to include Next Generation Products, with nicotine pouches leading the way. These products represent our commitment to harm reduction, consumer choice, and sustainable innovation.

We operate in over 100 countries with a diverse team of 10,000+ employees. Our values are rooted in:

• Equal Rights: We foster an inclusive culture where everyone has the opportunity to thrive.
• Sustainability: We’re reducing our environmental footprint across our supply chain and product development.
• Development: We invest in our people, offering clear paths for growth and learning.