Head of Marketing

OMGkPop; Metropolitan Borough of Solihull; On-site; GBP 75,000 - 80,000; Full time

Job summary

A leading sales training provider in Solihull is seeking a Head of Marketing to lead strategic initiatives and inspire a high-performing team. The ideal candidate has 20+ years of marketing experience, particularly in lead generation and managing large budgets. This role requires a visionary leader to drive growth and deliver exceptional results across B2C markets. The company offers a competitive salary of £75,000 - £80,000 plus a bonus.

Benefits

Free job search support

Full interview support

After placement support

Qualifications

• 20+ years of marketing experience with a focus on lead generation.
• Proven success in SME environments with strategic responsibilities.
• Strong understanding of digital marketing and analytics.

Responsibilities

• Lead the development and execution of marketing strategies.
• Manage a marketing budget of £1M for maximum ROI.
• Inspire and manage a high-performing marketing team.

Skills

Lead generation

Strategic marketing

Budget management

Funnel optimisation

Digital marketing

Team leadership

Job description

Job Title: Head of Marketing

Location: Solihull

Reports to: Managing Director

Salary: £75,000 - 80,000 (DOE) + 10% Bonus

Role Overview

My client, a leading provider of sales training events and online courses, is looking for a Head of Marketing to join their growing team with over 20 years of experience to lead strategic marketing initiatives for their dynamic business. This role requires a visionary leader with data‑driven decision‑making power to deliver exceptional results across B2C markets. We are looking for dynamic and inspiring leaders, ready to influence growth and incentivise the team to achieve their full potential! If you have experience in yielding huge profit growth, working with high value budgets in a friendly and ambitious environment this is the role for you!

Key Responsibilities

• Lead Generation: Develop and execute strategies to drive qualified leads and revenue growth.
• Marketing Planning: Implement structured marketing plans with clear milestones and deliverables.
• Budget Management: Oversee and optimise a marketing budget of £1M, ensuring maximum ROI.
• Funnel Hacking: Design and refine marketing funnels to improve conversion rates and customer acquisition.
• Strategic Leadership: Provide direction, innovative ideas, and ensure successful implementation of marketing initiatives.
• Cross‑Market Expertise: Deliver impactful campaigns for B2C audiences.
• Team Leadership: Inspire and manage a high‑performing marketing team, fostering accountability and leading by example in line with company values and goals.

Requirements

• 20+ years of marketing experience, including senior leadership roles with a strong focus on lead generation and evidenced results.
• Proven success in SME environments with hands‑on strategic and operational responsibilities.
• Expertise in lead generation, funnel optimisation, and growth marketing.
• Strong understanding of digital marketing, analytics, and automation tools.
• Exceptional leadership, communication, and project management skills.
• Task driven over creativity and branding results motivated.

Preferred Skills

• Experience managing large budgets and delivering measurable ROI.
• Ability to innovate and adapt in fast‑paced, entrepreneurial settings.
• Deep knowledge of marketing technology and data‑driven strategies.
• Industry experience within Sales Training and Education would be highly desirable.

We Can Offer

• Free support and advice to help you with your job search.
• Full interview support including a pre‑interview call with a specialist consultant and coaching on interview tips and techniques.
• After placement support.

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