Senior Sales Consultant

Berkeley Group; Greater London; On-site; GBP 40,000 - GBP 60,000; Full time

Job summary

A prominent real estate developer in London seeks a Senior Sales Consultant. This role involves supporting the sales team, managing the sales lifecycle, and qualifying leads. Candidates should have strong communication skills and experience in prime London residential sales. Benefits include 25 days annual leave, private medical insurance, and lifestyle benefits. The position requires flexibility for evenings and weekends, and strong ties to the local community are encouraged.

Benefits

25 days annual leave

Private Medical Insurance

Access to discount platform

Volunteer day

Private pension plan

Group life assurance

Qualifications

• Experience in prime London residential sales.
• Strong market insight with understanding of high-value competitor activity.
• Proficient in managing projects and presenting to senior stakeholders.

Responsibilities

• Support and drive the team to deliver sales.
• Manage the full sales lifecycle from enquiry to completion.
• Prepare reservation documentation and coordinate contract exchange.

Skills

Highly organised

Exceptional verbal and written communication

Sound understanding of residential sales legal frameworks

Proficient in Microsoft Office

Results-driven

Calm under pressure

Job description

Senior Sales Consultant

Application Deadline: 28 February 2026

Department: Sales & Marketing

Employment Type: Permanent

Location: Bow, London

Description

St James was established in 1996, originally as a joint venture between the Berkeley Group and Thames Water. A wholly owned subsidiary of Berkeley Group since 2007, the company has established a reputation as a design conscious developer regenerating brownfield sites and transforming them into attractive developments, whose design not only creates desirable places to live but also has a positive impact on the immediate area.

St William, a joint venture between National Grid and Berkeley Group, is redefining urban regeneration by turning industrial sites into sustainable, thriving communities across London and the South of England. With the backing of two industry leaders, we tackle some of the most complex technical projects, delivering high-quality developments where people love to live.

The role

As Senior Sales Consultant you will work alongside the Sales Manager/Sales Team Leader on a day-to-day basis, supporting, coaching and driving the team to deliver sales at the best values.

The day to day management, reporting and creative input will be key to a successful sales strategy. A Senior Sales Consultant would be expected to have full understanding and specific focus on the higher value market and feel comfortable conversing with UHNWI across various subjects from UK and International backgrounds.

Customer Journey & Sales Execution

• Welcome and engage prospective purchasers with professionalism and warmth, providing a first-class brand experience.
• Qualify leads, understand individual buyer needs, and conduct tailored property presentations.
• Manage the full sales lifecycle from initial enquiry through to reservation, legal exchange, and completion.

Sales Progression & Administration

• Maintain accurate CRM records, ensuring visibility across all client interactions and sales stages.
• Prepare reservation documentation and coordinate progression through to contract exchange.
• Proactively liaise with solicitors, financial advisors, and stakeholders to resolve issues and maintain momentum.

Reporting & Compliance

• Support daily and weekly reporting to Sales Managers, ensuring pipeline accuracy and sales performance insights.
• Adhere to all relevant compliance, regulatory and best practice standards.

Collaboration & Communication

• Foster strong cross-functional relationships with Customer Service, Legal, Construction, and Marketing teams to support a seamless purchaser journey.
• Support international sales teams with tailored materials and product knowledge.
• Contribute to marketing initiatives, events, and campaign feedback.

Market Insight & Product Knowledge

• Maintain a strong understanding of the development, local amenities, infrastructure updates and competitor landscape.
• Prepare valuation support materials to aid successful completions.

Presentation Standards

• Oversee the presentation of the Marketing Suite, Show Apartments, and sales materials to ensure consistent brand standards and readiness.

Leadership & Business Development

• Support Sales Management in daily team structure, training, and performance motivation.
• Mentor junior team members and contribute to an ambitious, high-performing culture.
• Actively build and nurture relationships with agents and referral partners to generate new leads.

Experience required

Technical Proficiency

• Highly organised with the ability to prioritise effectively and meet deadlines under pressure.
• Exceptional verbal and written communication skills, with a clear, customer-focused approach.
• Sound understanding of residential sales legal frameworks.
• Proven expertise in qualifying buyers, managing objections, and securing sales.
• Proficient in Microsoft Office (Word, Outlook, Excel, PowerPoint) with a strong eye for presentation and detail.
• Confident communicator, comfortable presenting both in-person and on camera.
• Skilled in drafting concise, accurate documentation and reports.

Personal Attributes

• Results-driven, self-motivated, and committed to team success.
• Passionate, creative, and solutions-oriented with integrity at the heart of decision-making.
• Approachable leader with strong coaching ability and a collaborative mindset.
• Calm under pressure, adaptable, and responsive to changing priorities.
• Leads by example, sharing knowledge generously and supporting team development.
• Influential communicator with a commitment to excellence and accountability.

Qualifications & Experience

• Experience in prime London residential sales.
• Strong market insight, with an analytical understanding of high-value competitor activity.
• Experienced in managing projects and presenting to senior stakeholders.
• Professional, client-centric approach with sound commercial judgement.

Additional Commitments

• Flexible to support business needs during evenings, weekends, and bank holidays as required.
• Actively engaged in the local community and committed to representing the Berkeley brand.
• Willing to take on wider responsibilities aligned with business objectives

Why join us?

• 25 days annual leave, increasing with service to 33 days.
• Health and wellbeing benefits including Private Medical Insurance.
• Lifestyle benefits including access to an online discount platform.
• Berkeley Foundation volunteer day.
• Private pension plan.
• Group life assurance.

The working hours are 09:30 - 18:00 Monday - Saturday and 09:00 - 16:00 Sunday.

Internal applicants: If you’re an internal applicant, please ensure you’ve informed your line manager of your intention to apply for this position.