Marketing Campaign Manager

Ideal Heating Limited; United Kingdom; Hybrid; GBP 35,000 - GBP 50,000; Full time

Job summary

A leading heating solutions company in the United Kingdom is seeking an experienced Campaign Manager to join their marketing team. This role involves planning and executing integrated marketing campaigns aimed at driving demand and supporting brand awareness. The ideal candidate will have a minimum of 2 years managing a team and a strong background in multi-channel marketing. This company offers a supportive environment, modern offices, and the flexibility of working from home one day per week.

Benefits

Flexibility of working from home one day a week

Supportive working environment

Modern offices

Qualifications

• 2+ years managing a team.
• Proven experience managing integrated marketing campaigns.
• Strong understanding of multi-channel marketing and customer journeys.

Responsibilities

• Develop and manage multi-channel marketing campaigns aligned with business objectives.
• Translate business goals into clear campaign plans and timelines.
• Deliver campaigns across digital and offline channels including email, paid media, and events.

Skills

Team management

Integrated marketing campaigns

Project management

Stakeholder coordination

Data-driven mindset

Attention to detail

Tools

CRM platforms

Marketing automation tools

CMS platforms

Job description

Aquilo Recruitment is proud to be partnering with Ideal Heating, an established and market-leading brand, to recruit an experienced Campaign Manager for their growing marketing team.

This is an excellent opportunity for a marketing professional who thrives in a fast-paced environment and brings strong end-to-end campaign experience, a creative and strategic mindset, and proven leadership capability.

The role offers the chance to join a business with a great culture, a supportive working environment, modern offices, and a highly regarded brand presence, alongside the flexibility of working from home one day per week.

About the Role

Experienced Campaign Manager to plan, execute, and optimise integrated marketing campaigns that support business growth and objectives. Responsible for leading end-to-end campaign delivery across multiple channels, driving demand from installers, merchants, specifiers, and end customers while supporting brand awareness and product adoption. This role requires a strong blend of strategic thinking, hands-on campaign execution, and collaboration with sales, product, and technical teams.

Responsibilities

• Develop and manage multi-channel marketing campaigns aligned with commercial objectives, product launches and regulatory changes
• Translate business goals into clear campaign plans, messaging frameworks, and timelines
• Own campaign briefs from concept through to delivery and evaluation
• Deliver campaigns across digital and offline channels, including email, paid media, social, website, trade press, events, merchant promotions, and installer communications
• Work closely with Product, Sales, Technical, and Customer Support teams to ensure campaigns reflect product benefits, and customer needs
• Support sales teams with campaign toolkits, collateral, and messaging
• Align campaigns with installer training, merchant activity, and events
• Define KPIs for each campaign and track performance against objectives
• Analyse campaign results and customer insights to optimise future activity
• Report on campaign effectiveness, ROI, and learnings to senior stakeholders
• Manage campaign budgets effectively, ensuring best use of resources
• Maintain clear timelines, workflows, and documentation across multiple campaigns
• Independently lead multiple concurrent campaigns from briefing through delivery
• Take full ownership of campaign decisions, priorities, and trade-offs

Qualifications

• Essential: 2+ years managing a team
• Proven experience managing integrated marketing campaigns
• Demonstrated ability to independently manage complex campaigns end-to‑end
• Proven experience handling multiple priorities simultaneously without performance degradation
• Strong understanding of multi‑channel marketing and customer journeys
• Excellent project management and stakeholder coordination skills
• Ability to simplify technical product information into compelling campaign messaging
• Data‑driven mindset with experience measuring and reporting campaign performance
• Evidence of successfully managing workload in fast‑paced, high‑expectation environments
• Demonstrates exceptional attention to detail, ensuring briefs, objectives, and success measures are clearly understood before execution
• Experience working with CRM, marketing automation, or CMS platforms

Required Skills

• 2+ years managing a team
• Proven experience managing integrated marketing campaigns
• Demonstrated ability to independently manage complex campaigns end-to‑end
• Proven experience handling multiple priorities simultaneously without performance degradation
• Strong understanding of multi‑channel marketing and customer journeys
• Excellent project management and stakeholder coordination skills
• Ability to simplify technical product information into compelling campaign messaging
• Data‑driven mindset with experience measuring and reporting campaign performance
• Evidence of successfully managing workload in fast‑paced, high‑expectation environments
• Demonstrates exceptional attention to detail, ensuring briefs, objectives, and success measures are clearly understood before execution
• Experience working with CRM, marketing automation, or CMS platforms

Preferred Skills

• Experience working with CRM, marketing automation, or CMS platforms