B2B Growth & Paid Media Lead

Methodfi; Greater London; Hybrid; GBP 60,000 - GBP 80,000; Full time

Job summary

A leading digital marketing firm in the UK seeks a Digital Marketing Lead to spearhead their growth strategy in the digital asset space. You will plan and execute paid media campaigns across various platforms including Google Ads and LinkedIn. The ideal candidate possesses a proven history of managing impactful campaigns and collaborating across teams to drive revenue outcomes. Key benefits include generous holiday allowance, flexible working arrangements, and personal development budgets.

Benefits

25 days holiday plus public holidays

Share options

Birthday off

Sabbatical after 4 years

Hybrid working

Private Health Insurance

Work Pension Scheme

Personal training budget

Home office allowance

Enhanced parental leave

Mental health support

Top equipment provided

Qualifications

• Strong track record in owning and scaling paid media programs.
• Hands-on experience with Google Ads, LinkedIn, and Reddit campaigns.
• Ability to analyze campaign metrics to drive insights.

Responsibilities

• Plan and launch high-performing paid campaigns.
• Manage budgets and optimize for qualified lead generation.
• Collaborate to ensure synergy between paid and organic efforts.

Skills

Campaign management

Data analysis

B2B marketing

Creative thinking

Cross-functional collaboration

Tools

Google Ads

LinkedIn

Reddit

Bing

Telegram

Job description

A leading digital marketing firm in the UK seeks a Digital Marketing Lead to spearhead their growth strategy in the digital asset space. You will plan and execute paid media campaigns across various platforms including Google Ads and LinkedIn. The ideal candidate possesses a proven history of managing impactful campaigns and collaborating across teams to drive revenue outcomes. Key benefits include generous holiday allowance, flexible working arrangements, and personal development budgets.