Social Media Assistant

Underdays; Greater London; On-site; GBP 25,000 - GBP 35,000; Full time

Job summary

A fast-growing brand is seeking a Social Media Assistant to enhance their presence on Instagram and TikTok. The ideal candidate will edit and create engaging content, manage community interactions, and stay ahead of social trends. This role requires 1-2 years of experience in social media, creative skills, and proficiency with tools like Adobe and Canva. A passion for storytelling and an ability to adapt to brand aesthetics are essential. This is a full-time position based in Greater London.

Qualifications

• 1-2 years’ experience in social media, content creation, or a related role preferred.
• Strong understanding of Instagram and TikTok, particularly video content.
• Comfortable adapting to a brand tone of voice and visual aesthetic.

Responsibilities

• Edit video content for organic social and paid ads at scale.
• Create still & graphic content for social media.
• Engage with community through comments and DMs.

Skills

Content creation

Video editing

Social media strategy

Community management

Tools

Adobe

CapCut

Canva

Job description

We’re looking for a Social Media Assistant to join the Underdays team full‑time and help scale our social presence across Instagram and TikTok.

This is a hands‑on, creative role for someone at the start of their social career who lives and breathes content. You’ll work closely with our Head of Creative to ideate, shoot, edit and publish engaging social‑first content, while also supporting community management and brand engagement.

If you’re excited by trends, enjoy being behind (and occasionally in front of) the camera, and want to grow within a fast‑paced brand, this role is for you.

Key Responsibilities

Content Creation & Editing

• Edit video content for organic social and paid ads using tools such as CapCut, Premiere Pro, or similar at scale.
• Create still & graphic content for organic social and paid ads using Adobe, Canva, or equivalent tools.
• Ensure all content aligns with Underdays’ tone of voice and visual identity.

Social Content & Ideation

• Come up with engaging, platform‑native content ideas for Instagram and TikTok
• Stay on top of social trends and react quickly, identifying relevant moments for Underdays to tap into.
• Own content planning and execution across Underdays’ TikTok channel.
• Confident to shoot and feature in content when relevant.
• Research trends and new concept ideas for paid social ads.

Community Management

• Respond to comments and DMs, spark conversations, and help nurture a positive, engaged community.

About You

• Passionate about social media and content creation, with a strong interest in building a career in Social.
• A creative self‑starter who’s comfortable moving fast and experimenting with ideas.
• Highly organised with strong attention to detail and an eye for brand‑building.
• Comfortable adapting to a clear brand tone of voice and visual aesthetic.
• Confident in editing video & stills content at scale using tools such as Capcut, Adobe, Canva.
• Excited by trends, storytelling, and creating content that inspires and entertains.

Experience & Qualifications

• 1‑2 years’ experience in social media, content creation, or a related role (preferred but not essential).
• Strong understanding of Instagram and TikTok, particularly video content.
• Experience shooting and editing content for social is a big plus.
• Previous experience working with aligned brands or in‑house teams is beneficial but not required.

The Company

At Underdays, we’re on a mission to redefine underwear for the modern woman, combining comfort, confidence, and performance in every piece. We’re a fast‑growing, female‑founded brand challenging the industry with innovative design, premium fabrics, and a fresh perspective on everyday essentials.

Social content is at the heart of how we show up as a brand, build community, and connect with our audience, and this role plays a key part in bringing Underdays to life online.

To apply:

• Please apply with your CV, any relevant social handles or portfolios.
• Please include at least 3 pieces of content you have created to demonstrate your video editing and graphic design skills when applying for this role.