Content Creator

SLG Brands Ltd; Cheltenham; On-site; GBP 30,000 - GBP 40,000; Full time

Job summary

A dynamic beauty business in Cheltenham seeks a Content Creator to develop engaging social-first content and video for brands. You will produce content across platforms like TikTok and Instagram, ensuring it's culturally relevant and trend-led. The ideal candidate will be creative, experienced in video production, and adept at social media strategy. Additional responsibilities include managing the content calendar and collaborating with Marketing Managers to support campaigns. The role offers a unique opportunity to grow within a forward-thinking team.

Qualifications

• Experience in producing social-first video content, preferably in beauty, fashion, or lifestyle.
• Ability to shoot and edit content for TikTok, Instagram, and similar platforms.
• Strong creativity with visual storytelling skills.

Responsibilities

• Creating and publishing high-quality video content for various social media platforms.
• Managing the social content calendar and ensuring brand consistency.
• Traveling for shoots and supporting content creation both locally and internationally.

Skills

Video content production

Creative planning

Trend analysis

Collaboration

Social media management

Tools

Adobe Premiere Pro

After Effects

CapCut

Social media scheduling platforms

Job description

An exciting opportunity to join our dynamic & forward-thinking marketing team

SLG are a design-driven international beauty business with a global ambition. Our company designs, develops & globally scales incredible beauty brands.

We are headquartered at Studio 19, our award-winning workspace, studios and lab. It is a truly remarkable place of work based in the town centre of regency Cheltenham.

Key Objectives

As Content Creator, you will play a central role in bringing SLG’s brands to life through best-in-class social-first content. You will be responsible for creating high-performing organic and paid video content across TikTok, Instagram, YouTube and other social media platforms, ensuring our brands remain culturally relevant, trend-led and performance driven.

Working closely with the Marketing Managers, you will translate brand strategy into engaging, platform-optimised content that drives awareness, engagement and growth across our portfolio, including Colab Dry Shampoo and Johnny’s Chop Shop.

Key Responsibilities

• Content Creation & Execution:
• Produce, shoot, edit and publish high-quality social-first video content for SLG brands, ensuring output is engaging, on‑brand and optimised for each platform.
• Appear confidently in front of the camera and capture behind‑the‑scenes content
• Creative Planning & Ideation:
• Participate in creative planning sessions, contributing original, distinctive and trend-led content ideas.
• Content Calendar Ownership:
• Own and manage the social content calendar in collaboration with Marketing Managers, ensuring timely delivery aligned to campaign and business objectives.
• Brand Consistency:
• Ensure all content adheres to brand guidelines and tone of voice.
• Trend & Competitor Analysis:
• Monitor platform trends, competitor activity and wider industry content to ensure SLG remains best in class and culturally relevant.
• Creative Community Development:
• Support the expansion of SLG’s creative network by sourcing and collaborating with creators, models, influencers, artists and creative professionals.
• Cross-Functional Collaboration:
• Work closely with Marketing Managers, Brand teams and the wider marketing function to support campaign launches, NPD and brand activations.
• Travel & Shoots:
• Support content creation across the UK and internationally as required, including flexible working around shoots and campaign schedules.

Qualifications & Experience Requirements

• Proven experience producing engaging social-first video content, ideally within beauty, fashion or lifestyle brands.
• Demonstrated ability to shoot and edit branded content and social media ads for TikTok, Instagram and other platforms.
• Highly creative with a strong visual and storytelling eye.
• Proficient in Adobe Premiere Pro, After Effects and CapCut.
• Confident using social media scheduling platforms such as Later, Sprinklr or Hootsuite.
• Strong understanding of platform-specific best practices, formats and performance drivers.
• Passionate about social media, with up‑to‑date knowledge of trends, sounds and cultural moments.
• Willingness to travel internationally and flexibility to shoot content across the UK.

Key Competency Requirements

• Consistently delivers engaging, high-quality content that reflects brand strategy while pushing creative boundaries.
• Platform Expertise:
• Deep understanding of social media platforms, with particular passion and expertise in TikTok and Instagram.
• Trend Agility:
• Reacts quickly to emerging trends, adapting content to maximise relevance and performance.
• Thrives in a team environment, working closely with Marketing Managers and cross-functional teams.
• Organisational Skills:
• Manages multiple projects and deadlines effectively in a fast-paced environment.
• Brand Sensitivity:
• Demonstrates strong awareness of brand identity and ensures consistency across all content outputs.