Marketing Performance Analytics Lead

Elsevier; Oxford; Hybrid; GBP 60,000 - GBP 80,000; Full time

Job summary

A global information and analytics leader seeks a Marketing Performance Analyst to connect Marketing, Sales, Product, and Finance. The ideal candidate will analyze marketing performance, present findings, and work with various data sources. Strong skills in Adobe Analytics and Tableau are essential, along with a practical approach to handling data queries. This position offers a flexible hybrid working environment and numerous benefits, promoting employee wellbeing and continuous learning.

Benefits

Generous holiday allowance

Access to health screening

Learning and development resources

Flexible working hours

Qualifications

• Solid experience in marketing analytics, ideally B2B.
• Strong analytics capability, especially in Adobe Analytics.
• Good understanding of marketing performance measurement.

Responsibilities

• Present performance and ROI updates to marketing teams.
• Use Tableau and marketing data to analyze performance.
• Lead event and conference reporting.

Skills

Marketing analytics

Adobe Analytics

Tableau

SQL

Tools

Adobe Analytics

Tableau

Job description

A global information and analytics leader seeks a Marketing Performance Analyst to connect Marketing, Sales, Product, and Finance. The ideal candidate will analyze marketing performance, present findings, and work with various data sources. Strong skills in Adobe Analytics and Tableau are essential, along with a practical approach to handling data queries. This position offers a flexible hybrid working environment and numerous benefits, promoting employee wellbeing and continuous learning.