New Business Manager

Nisbets Plc; United Kingdom; Hybrid; GBP 45,000 - GBP 60,000; Full time

Job summary

A leading catering equipment supplier in the UK is seeking a New Business Manager to drive national account acquisition and commercial growth. This field-based role involves regular travel and working in a hybrid model. The ideal candidate will have a proven sales record and strong relationship-building skills with key stakeholders. Responsibilities include developing business plans and ensuring customer satisfaction while maximizing revenue growth. Join this dynamic team and make a real impact in a fast-paced environment.

Qualifications

• Previous experience in a field-based sales role.
• Demonstrable track record of winning and developing new national account business.
• Strong understanding of customer and market dynamics within a commercial sales environment.

Responsibilities

• Develop and maintain relationships with national accounts to drive commercial growth.
• Plan customer visits focused on high-value opportunities.
• Create and deliver business plans to achieve sales targets.

Skills

Field-based sales experience

Track record of developing national accounts

Customer and market dynamics understanding

Excellent communication skills

Microsoft Office proficiency

Stakeholder influencing skills

Full UK driving licence

Commercial acumen

Tools

Microsoft Word

Microsoft Excel

Microsoft PowerPoint

Job description

Nisbets Limited are currently recruiting for a New Business Manager to join our Key Accounts team and play a key role in driving new national account acquisition, commercial growth, and long‑term customer partnerships.

This is a field‑based role with regular national travel and the flexibility to work from home as part of a hybrid working pattern.

The successful candidate will be responsible for identifying, targeting, and securing new national account opportunities while maintaining strong relationships with key stakeholders. You will showcase the full Nisbets product range, service solutions, and commercial benefits to large potential spend outlets, ensuring they are equipped with everything they need to make informed purchasing decisions.

This is a highly collaborative and commercially focused role, working closely with colleagues across Key Accounts, Commercial, and wider business functions to drive sustainable revenue growth, deliver strategic plans, and maximise customer satisfaction.

You will proactively build a strong pipeline, create tailored business plans, and convert opportunities into profitable long‑term partnerships. This role is ideal for a dynamic and driven sales professional with a proven ability to open new doors, influence senior stakeholders, and deliver meaningful commercial results.

Key Accountabilities

• Proactively develop and maintain strong relationships and business plans with existing and potential new national accounts to deliver commercial growth.
• Plan and execute customer visits, ensuring time is focused on opportunities with the highest commercial value.
• Build and manage an effective pipeline of new business, converting opportunities in line with agreed KPIs and annual targets.
• Maintain regular communication with key contacts at all levels through scheduled visits, calls, and written updates.
• Create and deliver accurate business plans to achieve sales and margin targets across new and existing customers.
• Identify, agree, and secure profitable growth opportunities to support both channel and business‑wide commercial strategies.
• Build strong relationships with key third‑party suppliers, capturing and leveraging new business leads.
• Travel nationally and complete overnight stays when required to support customer engagement and account development.

Capabilities, Skills and Experience Required

• Previous experience in a field‑based sales role.
• Demonstrable track record of winning and developing new national account business.
• Strong understanding of customer and market dynamics within a commercial sales environment.
• Proficient in Microsoft Word, Excel and PowerPoint.
• Excellent communication, customer service, planning, and organisational skills.
• Ability to manage workload, prioritise effectively, and meet defined KPIs.
• Skilled in influencing stakeholders at all levels, from operational leaders to board‑level executives.
• Full UK driving licence.
• Strong commercial acumen and analytical thinking.

About Us

Nisbets is committed to providing equality of opportunity for all colleagues. We aim to ensure our workplaces are free from discrimination and that not only colleagues but also our potential future colleagues are treated fairly and with dignity and respect. Therefore, please inform us of any reasonable adjustments that we may need to make to the application or interview process.

Here at Nisbets, we aim high and we dream big. From a one-man operation in 1983, to the UK’s market leader today – it’s always been our determination to hit whatever goal we set ourselves, no matter how big. And we’ve done it time and time again.

We’re looking for experts. Passionate, forward thinkers who obsess about our customers as much as we do. We need strivers, trailblazers and problem solvers who are as determined to grow, develop and succeed as we are.

We’re determined to take the next step. But we need your help to do it. It’s all about you.

If you’re looking for a forward-thinking business on which to leave your mark; where your work is valued; where you’ll test your skills and then develop them further than you thought you could – Nisbets is for you.

You’ll be pushing the boundaries with us, day in day out. You’ll work in a fast-paced, ever changing environment. You’ll collaborate with a wide range of other experts around the business, bringing big ideas to life, and play a leading role in taking our journey to the next level.

We are a business with heart. From the small indie diner to the Michelin‑star restaurant, Nisbets deliver the equipment they need to excel. If you join our team you’ll be working in a family‑owned business that isn’t afraid to let you grow. That understands the value of innovation. And that puts our impact on the environment, our commitment to ethical trading and our determination to being a fully transparent business at the forefront of all we do.

Ready to take the next step with us? Apply today.