Marketing Manager

Castle Employment Agency Ltd; York and North Yorkshire; Hybrid; GBP 40,000 - GBP 60,000; Full time

Job summary

A professional services recruiter based in Yorkshire is seeking a Marketing Manager to take ownership of their marketing strategy and delivery. The role involves developing integrated marketing strategies across multiple channels, managing budgets, and leading the marketing team. The ideal candidate has over 5 years of experience in marketing, particularly in a B2B or professional services environment, and possesses strong data analysis and communication skills. A hybrid working model is offered post-probation.

Qualifications

• 5+ years of marketing experience, including team leadership.
• Experience in B2B or professional services marketing.
• Strong capability in deriving insights from data.

Responsibilities

• Develop integrated marketing strategies across channels.
• Manage marketing budgets for maximum impact.
• Lead and develop the marketing team effectively.

Skills

Multi-channel marketing strategies

Data analysis

Senior level communication

CRM systems

Digital marketing platforms

Job description

Marketing Manager

Location: York based

Contract: Full-time, 37.5 hours, Monday to Friday

Working pattern: York, with onsite parking, hybrid options after 6-month probation

The Opportunity

We are supporting a fast-growing professional services business in Yorkshire with the recruitment of a Marketing Manager. This is a newly created role, offering the opportunity to take real ownership of marketing strategy and delivery while playing a key role in the next stage of the business’s growth. The organisation works with ambitious owner-led and SME businesses, combining technical expertise with practical, forward-thinking advice. Collaboration, curiosity and continuous improvement sit at the heart of how they operate.

This is a hands-on role for someone who enjoys shaping strategy, leading people, and delivering marketing activity that genuinely drives commercial impact.

The Role

As Marketing Manager, you will take ownership of the marketing function, setting direction and ensuring activity is aligned to wider business objectives. You’ll work closely with senior stakeholders and service-line teams, guiding and developing the marketing team and ensuring output is consistent, on brand, and effective.

Key Responsibilities

• Develop and deliver integrated marketing strategies across multiple channels
• Partner with internal teams to create targeted campaigns that support growth
• Use market insight and customer data to identify opportunities and improve performance

• Oversee delivery across digital content, print, events, and advertising
• Manage marketing budgets, prioritising spend for maximum impact
• Track performance, analyse results, and continuously refine activity

• Lead, support and develop the marketing team
• Build strong relationships with internal stakeholders and external partners
• Represent the business at events, conferences and industry activities

About You Experience and skills

• Proven experience delivering multi-channel marketing strategies
• Strong data and insight capability, able to turn information into action
• Confident communicator, comfortable influencing at senior level
• Experience using CRM systems, analytics tools and digital marketing platforms
• At least 5 years’ experience in marketing, including people leadership
• Background in B2B or professional services marketing

Personal attributes

• Commercially minded and creative, balancing strategy with delivery
• Proactive, organised and comfortable managing competing priorities
• A supportive leader who enjoys developing others
• Curious, adaptable and committed to continuous improvement

Working Arrangements

• Yorkshire-based role, with flexibility to work from either a York or Leeds office
• Hybrid working model
• Occasional travel across Yorkshire
• Full-time role, 37.5 hours per week, with flexibility where needed