Paid Social Account Manager

Publicis Groupe; Greater London; Hybrid; GBP 60,000 - GBP 80,000; Full time

Job summary

A leading advertising firm is seeking a Paid Social Manager to lead client relationships and drive campaign performance on platforms like Meta and TikTok. The ideal candidate will possess extensive experience in paid social strategy and team management. This role involves overseeing campaign delivery, selecting KPIs, and innovating through data insights. Join a supportive culture with fantastic benefits and a hybrid working model, ensuring a healthy work-life balance.

Benefits

Flexible working options

Additional leave for well-being

24/7 support helpline

Family-friendly policies

Local discounts

Qualifications

• Experience in paid social strategy, activation, and team management.
• Confident working directly with clients and presenting insights.
• Highly organized with excellent attention to detail.

Responsibilities

• Lead client relationships and campaign performance across platforms.
• Select and track KPIs aligned to business objectives.
• Oversee smooth day-to-day campaign delivery and optimisations.

Skills

Client relationship management

Paid social strategy

Data analysis

Team leadership

Attention to detail

Job description

Overview

The Magnum Ice Cream Company (TMICC) is the world’s largest dedicated ice cream business, recently established as an independent global leader in frozen treats. Born from Unilever’s iconic ice cream division, TMICC owns and markets some of the most beloved brands in the category, including Magnum, Ben & Jerry’s, Cornetto, Walls and other regional favourites, with a presence in over 80 countries and a retail market share of roughly 21% worldwide.

The Role

As a Paid Social Manager, you’ll lead client relationships and campaign performance across major platforms like Meta, TikTok, LinkedIn, Pinterest, and Reddit. You’ll combine data insight, technical activation, and strategic thinking to drive real business outcomes for our clients. You’ll be hands-on in campaign delivery and lead a team to deliver excellence, while contributing to wider media collaboration and agency culture.

Responsibilities

Data & Insight

• Select and track the right KPIs aligned to broader business and marketing objectives.
• Challenge briefs to ensure measurement frameworks are meaningful and client centric.
• Deliver actionable insights from performance data, not just reporting numbers.
• Spot data limitations and propose smart, creative solutions to bridge gaps.

Technology & Tools

• Use Publicis tools and third-party platforms to solve challenges and enhance performance.
• Champion automation and tech to streamline manual tasks and improve team efficiency.
• Experiment with new platform features, tools, and tech to test impact and drive innovation.
• Encourage the adoption of new tools to future-proof our approach to paid social.

Media Strategy & Execution

• Own paid social strategy from audiences to creative best practices to bid strategies.
• Keep the team aligned to key processes, platform updates, and quality assurance standards.
• Lead testing roadmaps, platform innovation plans, and channel growth strategies.

Operations & Delivery

• Oversee smooth day-to-day campaign delivery and optimisations with the team.
• Ensure accuracy and quality across briefs, budgets, performance tracking and reconciliation.
• Lead financial QA for your accounts and support junior team members.
• Effectively manage up, across, and down, flagging risks early and keeping delivery on track.
• Build trust with stakeholders by managing expectations and delivering on promises.

People & Culture

• Lead by example, create a positive and inclusive environment where people are supported.
• Delegate effectively to empower junior team members and maintain high delivery standards.
• Support growth by giving feedback, recommending training, and sharing best-in-class work.
• Embrace change and encourage others to see the opportunity in new ways of working.

Qualifications

About You

• Experience in paid social strategy, activation, and team management.
• Confident working directly with clients, presenting insights, and influencing media decisions.
• Highly organised with excellent attention to detail and financial acumen.
• A growth mindset – curious, proactive, and not afraid to challenge the status quo.
• Collaborative and empathetic – able to support others while still pushing for excellence.

Additional information

Zenith UK has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and IncomeProtectionPlans we also offer;

• WORK YOUR WORLD – opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS – Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
• HELP@HAND BENEFITS – 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIES – 26 weeks of full pay for maternity, adoption, surrogacy and shared parental leave.
• FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF – An extra day off for your birthday from your first day of employment.
• GREAT LOCAL DISCOUNTS – Includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).

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