Digital Marketing Manager

UBT Pty; Fareham; On-site; GBP 45,000 - 55,000; Full time

Job summary

A leading manufacturer in the construction sector is seeking a Digital Marketing Manager to optimize all digital channels and improve campaign performance. This key role requires proven digital marketing experience, knowledge of SEO and PPC, and strong communication skills. The position offers a salary between £45,000 and £55,000 annually, along with flexible office-based working hours.

Benefits

Profit-related bonus scheme

Flexible working arrangements

Qualifications

• Proven track record managing multi-channel campaigns.
• Hands-on experience with marketing technology platforms.
• Ability to interpret performance metrics and make informed decisions.

Responsibilities

• Own and manage all digital channels and campaigns.
• Collaborate with external agencies for optimal results.
• Maximise the use of HubSpot Marketing Pro for automation.
• Oversee social channels and website content.
• Produce regular performance reports for optimisation.

Skills

Digital marketing experience

SEO knowledge

PPC management

UX/CRO expertise

Social media strategies

Analytical mindset

Excellent communication

Stakeholder management

Tools

HubSpot Marketing Pro

Job description

Our client — an innovative, industry‑leading manufacturer serving the construction, industrial, and rail sectors — is seeking a Digital Marketing Manager to join their growing team. This newly created role offers the chance to work with cutting‑edge products in a purpose‑led business that values integrity, creativity, and collaboration. As Digital Marketing Manager you will take ownership of all digital channels and deliver best‑in‑class performance – a pivotal role for someone who thrives on optimising campaigns, managing agencies, and leveraging marketing technology to drive growth.

Key Responsibilities

• Digital Strategy & Performance: Own and manage all digital channels (website, social media, email, paid media); develop and execute strategies to maximise ROI across SEO, PPC, UX/CRO, and social campaigns; monitor and analyse performance metrics, providing actionable insights.
• Agency Management: Collaborate with external agencies for SEO, UX/CRO, PPC; scrutinise agency plans and challenge recommendations to ensure optimal results; identify opportunities to bring certain activities in‑house where feasible.
• Marketing Technology: Maximise the use of HubSpot Marketing Pro for automation, lead nurturing, and reporting; ensure CRM and marketing automation workflows are optimised for conversion.
• Content and Social Media: Oversee all social channels, ensuring consistent brand voice and engagement aligned to target personas; manage website content and functionality to deliver a best‑in‑class user experience.
• Reporting & Optimisation: Produce regular performance reports and dashboards; continuously test and optimise campaigns for improved conversion and ROI.

Requirements

• Previous experience in digital marketing with a proven track record managing multi‑channel campaigns and working with agencies.
• Strong understanding of SEO, PPC, UX/CRO, and social media strategies.
• Hands‑on experience with HubSpot Marketing Pro (or similar platforms).
• Analytical mindset with ability to interpret data and make decisions.
• Excellent communication and stakeholder management skills.

Benefits

• Salary £45,000‑£55,000 Basic.
• Profit‑related bonus scheme.
• Monday‑Friday, 7:30 am‑4:30 pm working hours.
• Office‑based role with flexibility to work from home when needed.