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EMEA Growth Marketing Lead — Lifecycle & Activation
Job summary
A leading cloud communications company is seeking an EMEA Growth Marketing Manager to drive revenue impact through data-driven lifecycle and engagement initiatives. This remote position involves overseeing omnichannel campaigns across various marketing channels while collaborating with cross-functional teams. The ideal candidate will have over 5 years of experience in growth marketing, focusing on activation and customer engagement in a SaaS context. Strong analytical skills and proficiency in marketing tools like Segment and Salesforce are essential for success.
Benefits
Qualifications
- 5+ years in growth marketing with experience in a SaaS environment.
- Hands-on experience with advanced orchestration platforms and tools.
- Comfortable leveraging AI and automation for campaigns.
- Ability to design omnichannel programs based on customer behavior.
Responsibilities
- Lead and optimize lifecycle and engagement programs.
- Coordinate omnichannel campaigns across various platforms.
- Analyze program performance to refine strategies.
- Collaborate with analytics and product teams.
Skills
Tools
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.