Creative jobs in United Kingdom

Job Title: Freelance Creative DesignerCompany: FyxerLocation: London, England, United KingdomJob Type: CONTRACTORCategory: Creative & Media / Marketing / Art & DesignDate Posted: 2026-02-07Experience Level: Mid-Senior Level (5-8+ years)Remote Status: Hybrid (Minimum 3 days per week on-site in London HQ)

• Spearhead the visual design of high-impact marketing assets, including landing pages, email campaigns, research papers, and digital advertisements, aligning with Fyxer's brand strategy.
• Translate complex strategies, messaging, and copy into clear, compelling visual narratives that drive audience engagement and action.
• Champion the maintenance and evolution of Fyxer's new brand system, ensuring consistent application of design principles across all marketing touchpoints.
• Employ a data-driven approach to design, iterating on assets based on engagement data, A/B testing results, and user behavior insights.
• Foster strong collaborative relationships with copywriters, video editors, marketers, and product teams to bring creative concepts to fruition.

📝 Enhancement Note: This role is positioned as a freelance/contract position with an initial ongoing contract, requiring a significant on-site presence in London. The emphasis on "building from the ground up" and "unreasonable ownership" suggests a need for proactive, self-directed individuals who can drive projects with minimal supervision.

• Design and produce a diverse range of high-quality marketing assets, including but not limited to: landing pages, email marketing templates, comprehensive research/whitepapers, paid digital advertisements, and integrated campaign materials.
• Develop visual concepts that effectively communicate Fyxer's story, value proposition, and key messages, ensuring they resonate with target audiences and align with marketing objectives.
• Uphold and advance Fyxer's brand identity by ensuring meticulous adherence to the brand system guidelines across all creative outputs, maintaining visual consistency and elevating the overall aesthetic.
• Integrate performance metrics and user feedback into the design process, actively seeking opportunities to optimize designs for improved engagement, conversion rates, and user experience.
• Actively participate in cross-functional team meetings, providing creative direction and collaborating with copywriters, video editors, marketing specialists, and product managers to achieve unified campaign goals.
• Bring innovative ideas, a keen eye for detail, and a strong sense of aesthetic to the creative process, consistently pushing the boundaries of creative excellence.

📝 Enhancement Note: The responsibilities highlight a blend of tactical asset creation and strategic brand stewardship. The expectation to "design with performance in mind" and iterate based on data indicates a need for designers who understand the connection between creative execution and business outcomes, a critical aspect of modern marketing operations.

Education: While no specific degree is mandated, a strong foundation in graphic design, visual communications, or a related field is implicitly expected, demonstrated through portfolio and experience.

Experience: 5-8+ years of dedicated experience as a designer, with a significant focus on digital marketing collateral and campaign execution.

Required Skills:

• Demonstrated expertise in designing digital marketing assets such as landing pages, email campaigns, and paid digital advertisements.
• Proven ability to translate strategic briefs and copy into visually compelling narratives with clear commercial impact.
• Strong portfolio showcasing conceptual thinking, exceptional craft, and quantifiable results.
• Meticulous attention to detail in layout, typography, hierarchy, and overall visual polish.
• Digital-first mindset with a deep understanding of design principles across various online platforms and channels.
• Proficiency in designing and maintaining design systems, as well as creating standalone assets.
• Experience collaborating effectively with copywriters to enhance message clarity and persuasive power.
• Advanced proficiency in modern design software, with a specific emphasis on Figma.
• Demonstrated entrepreneurial spirit, thriving in fast-paced, ambiguous environments with a high degree of personal ownership.
• Strong collaborative skills, with an ability to receive and incorporate feedback constructively and adapt quickly.

Preferred Skills:

• Experience in designing for B2B SaaS or AI-driven products.
• Familiarity with web development concepts (HTML/CSS) to inform design feasibility.
• Experience with motion graphics or animation for digital ads.
• A track record of contributing to successful, large-scale marketing campaigns.

📝 Enhancement Note: The experience requirement of 5-8+ years, coupled with the emphasis on "commercial impact" and "performance design," positions this as a mid-to-senior level role. Candidates are expected to not only execute designs but also to understand and contribute to the strategic goals of marketing campaigns. Proficiency in Figma is a hard requirement, indicating its central role in the design workflow.

• Showcase a minimum of 3-5 distinct projects demonstrating a range of digital marketing asset creation (landing pages, ads, email).
• Include case studies that highlight the design process, from initial concept and strategy to final execution and outcomes.
• Clearly articulate the problem statement, design solutions, and the impact of your work, using quantifiable metrics where possible (e.g., conversion rate improvements, engagement uplift).
• Demonstrate experience with designing within established brand guidelines and evolving brand systems.
• Highlight projects where design decisions were informed by user behavior, A/B testing, or performance data.

Process Documentation:

• Be prepared to discuss your design process, including how you approach brief interpretation, concept development, iteration, and final asset delivery.
• Articulate your methodology for collaborating with copywriters and other stakeholders to ensure alignment and optimize messaging.
• Describe your approach to maintaining design consistency across multiple channels and platforms.
• Be ready to explain how you leverage tools like Figma for efficient workflow, collaboration, and system design.

📝 Enhancement Note: The emphasis on "conceptual thinking, craft and commercial impact" in the job description directly translates to portfolio requirements. Candidates must demonstrate not just aesthetic skill but also a strategic understanding of how design contributes to business objectives, particularly in a performance-driven marketing context.

Salary Range: £400 - £500 per dayThis range is competitive for experienced freelance creative designers in London, particularly those with a strong digital marketing and brand systems background. The daily rate reflects the need for a highly skilled professional capable of immediate impact and independent work.

• As a freelance contractor, benefits are typically managed by the individual. However, Fyxer offers:
• Opportunity for an ongoing contract, providing potential for stable, long-term engagement.
• Direct impact on a fast-scaling AI startup's marketing efforts.
• Autonomy and ownership over creative projects.
• Exposure to cutting-edge AI technology and marketing strategies in the email space.
• A supportive environment focused on removing distractions and rewarding impact.

Working Hours:

• The role requires a minimum of 3 days per week on-site in London HQ.
• Standard working hours are assumed to be approximately 8 hours per day, totaling around 24 hours per week for the on-site component, with flexibility for remote work to complete project-specific tasks.
• The nature of freelance work often involves project-based deadlines, which may necessitate flexible hours to meet critical timelines.

📝 Enhancement Note: The daily rate is clearly defined. The "benefits" are framed around the nature of the contract and the company's culture, emphasizing impact, autonomy, and long-term potential rather than traditional employee benefits. The hybrid nature of the work arrangement is specified, requiring a commitment to on-site presence.

Industry: Artificial Intelligence (AI), SaaS, Marketing Technology (specifically focused on email AI solutions).Company Size: Fyxer is described as hiring "small numbers of exceptional people" and being a "fast-scaling AI startup." This suggests a lean, agile, and high-growth environment, likely ranging from 50-200 employees, with potential for rapid expansion.Founded: While the founding date isn't explicitly stated, the company's focus on reshaping the "email AI opportunity" implies a relatively recent founding or a significant pivot towards AI technology.

Team Structure:

• The role is within the London Marketing team, working closely with an in-house creative team and marketing partners.
• Collaboration is expected with copywriters, video editors, marketers, and product partners.
• The emphasis on "founding designer" and "building from the ground up" suggests a flat or matrixed organizational structure where designers have significant influence.

Methodology:

• Data-driven decision-making, with design iterations based on engagement data, A/B tests, and user behavior.
• Focus on iterative design and continuous improvement to optimize marketing performance.
• Agile and fast-paced approach, prioritizing speed and impact.
• Emphasis on ownership, autonomy, and building solutions from scratch.
• Intentional culture focused on removing distractions, supporting well-being, and rewarding impact.

📝 Enhancement Note: Fyxer's culture is characterized by intensity, speed, ownership, and a focus on impact within the AI/email space. This is not a traditional corporate environment but rather a startup setting where individuals are expected to be highly driven and autonomous.

Operations Career Level: This role is for an experienced Creative Designer operating at a mid-to-senior level, focusing on tactical execution within marketing operations. The emphasis on "founding designer" and "building from the ground up" suggests an opportunity to shape processes and standards from an early stage.

Reporting Structure:

• The designer will report to a Marketing Lead or Head of Creative within the London Marketing team.
• Close collaboration with peers in copywriting, video editing, and broader marketing functions is expected.

Operations Impact:

• The designer's work directly influences Fyxer's brand perception, lead generation efforts, and customer acquisition through high-impact marketing assets.
• Contributions to A/B testing and performance optimization will have a measurable impact on marketing ROI and business growth.
• The ability to translate strategy into compelling visuals is crucial for communicating Fyxer's value proposition in a competitive AI market.
• Project Leadership: Opportunity to lead visual design aspects of major marketing campaigns and initiatives.
• Process Development: Chance to help define and refine design workflows, brand guidelines, and creative processes within the growing marketing team.
• Skill Specialization: Deepen expertise in performance-driven design, AI-related creative, and brand system development.
• Long-Term Engagement: Potential for an extended contract based on performance and ongoing business needs, offering stability within a freelance capacity.

📝 Enhancement Note: While this is a contract role, the description implies opportunities for significant influence and potential for a long-term relationship. The "building from the ground up" aspect suggests a chance to shape the creative function within a fast-scaling startup.

Office Type: Fyxer operates from a London HQ, implying a professional office setting designed to foster collaboration and focus. The requirement for 3 days on-site suggests a hybrid model where team interaction and focused work are balanced.

Office Location(s): London, England, United Kingdom. Specific office address details would be provided upon engagement.

Workspace Context:

• Collaborative Environment: The on-site requirement facilitates direct interaction with the in-house creative team, marketing partners, copywriters, and video editors, fostering real-time feedback and idea exchange.
• Tools & Technology: Access to modern design tools (Figma) and likely other collaborative platforms (e.g., Slack, project management software) within the Fyxer ecosystem.
• Focus & Intensity: The company culture emphasizes focused work and intensity, suggesting an environment conducive to deep work, punctuated by collaborative sessions.

Work Schedule:

• Minimum 3 days per week on-site in London.
• Total working hours are expected to align with industry standards for freelance creative roles, often project-dependent but generally around 40 hours per week, with flexibility for deadlines.
• The role requires adaptability to potentially demanding periods to meet campaign launch dates.

📝 Enhancement Note: The hybrid model balances the need for in-person collaboration and team integration with the flexibility often associated with freelance roles. The emphasis on intensity suggests a dynamic and productive workspace.

Interview Process:

• Initial Screening: Review of application, portfolio, and CV to assess alignment with experience and skill requirements.
• Portfolio Review & Discussion: A dedicated session to walk through selected portfolio pieces, discussing design process, conceptual thinking, commercial impact, and collaboration.
• Skills Assessment/Challenge: Potentially a small design challenge or a discussion around a hypothetical design scenario to evaluate problem-solving skills, brand understanding, and approach to performance-driven design.
• Team/Culture Fit Interview: Conversation with key marketing team members to assess collaborative style, entrepreneurial mindset, and alignment with Fyxer's values.
• Final Decision: Based on overall assessment of skills, experience, portfolio, and cultural fit.
• Curate Strategically: Select projects that best showcase your digital marketing design expertise, brand system work, and ability to drive commercial impact. Prioritize quality over quantity.
• Tell a Story: For each project, clearly articulate the brief, your role, the problem you solved, your design process, key decisions made, and the measurable results achieved. Use data and metrics wherever possible.
• Highlight Figma Proficiency: Be ready to discuss your workflow in Figma, including how you use components, design systems, and collaborate effectively within the tool.
• Showcase Brand System Thinking: Include examples where you've maintained or evolved a brand system, demonstrating an understanding of consistency and scalability.
• Quantify Impact: If possible, include metrics related to engagement, conversions, or other performance indicators that your designs influenced.
• Be prepared to discuss how you approach designing for performance and A/B testing.
• Think about how you would translate Fyxer's current messaging (related to AI and email) into compelling visual assets.
• Consider how you would maintain brand consistency while also innovating and pushing creative boundaries.
• Review Fyxer's website and any available marketing materials to understand their current brand aesthetic and messaging.

📝 Enhancement Note: The interview process will heavily scrutinize the candidate's portfolio and their ability to articulate the strategic and commercial impact of their design work. Practical application of design principles in a performance-oriented, fast-paced environment will be key.

Primary Tools:

• Figma: Essential requirement. Candidates must be highly proficient in using Figma for UI/UX design, creating design systems, prototyping, and collaborative workflows.
• Adobe Creative Suite: Proficiency in Photoshop, Illustrator, and potentially After Effects is highly beneficial for asset creation, image manipulation, and motion graphics.

Analytics & Reporting:

• Familiarity with analytics platforms (e.g., Google Analytics) to understand user behavior and performance metrics that inform design decisions.
• Experience interpreting A/B testing results to iterate on designs.

CRM & Automation:

• While not a direct requirement for design, understanding how designs are implemented within CRM systems (e.g., HubSpot, Salesforce Marketing Cloud) or marketing automation platforms is advantageous.

📝 Enhancement Note: Figma is the non-negotiable core tool. Proficiency here is paramount. Understanding how designs integrate with marketing analytics and potentially CRM/automation platforms provides a significant advantage, bridging the gap between creative execution and marketing operations effectiveness.

Operations Values:

• Impact & Ownership: A strong drive to create work that has a tangible effect and taking full responsibility for one's domain.
• Intensity & Speed: A willingness to work hard, with a high level of focus and urgency to move quickly.
• Building from the Ground Up: Enthusiasm for establishing processes, standards, and creative output in a startup environment.
• Continuous Improvement: A commitment to challenging existing systems and constantly seeking ways to enhance creative output and efficiency.
• Collaboration & Feedback: Openness to working with others, receiving constructive criticism, and integrating feedback to improve outcomes.
• Highly collaborative, working closely with copywriters, marketers, and product teams.
• Proactive communication and a willingness to share ideas and provide creative input.
• Ability to integrate feedback from various stakeholders to refine designs.
• Emphasis on cross-functional alignment to ensure creative assets support overarching marketing strategies.

📝 Enhancement Note: Fyxer's values are deeply rooted in startup culture: high performance, ownership, and rapid execution. Designers are expected to be not just creators but also proactive contributors who can influence and improve processes.

• Pace & Ambiguity: Thriving in a fast-moving startup environment where priorities can shift and requirements may evolve rapidly. Requires adaptability and resilience.
• High Ownership Expectations: Taking full responsibility for design outcomes, including performance and impact, with less direct supervision than in larger organizations.
• Balancing Brand Consistency with Innovation: Maintaining the integrity of a new and evolving brand system while also pushing creative boundaries to capture attention in a crowded market.
• Translating Complex AI Concepts: Effectively visualizing and communicating the benefits of advanced AI technology in a way that is accessible and persuasive to target audiences.
• Deep Dive into AI Marketing: Gaining firsthand experience in marketing a cutting-edge AI product, understanding its unique challenges and opportunities.
• Brand System Development: Contributing to the foundational elements of a growing brand identity, offering a unique opportunity to shape a company's visual language.
• Performance-Driven Design Expertise: Honing skills in designing for conversion, A/B testing, and user behavior analysis within a real-world marketing context.
• Startup Environment Experience: Developing valuable experience in a high-growth startup, learning to operate with agility, autonomy, and a strong focus on results.

📝 Enhancement Note: The primary challenge lies in the dynamic and demanding nature of a startup environment. Growth opportunities are significant for those who embrace ownership and are eager to contribute to a foundational creative function.

Strategy Questions:

• "Describe your process for translating a complex marketing brief (e.g., for a research paper or a new campaign) into a visual concept. How do you incorporate copy and messaging?"
• "Walk us through a project where your design directly influenced a key marketing metric (e.g., conversion rate, engagement). What was the metric, and how did you measure your impact?"
• "How do you approach designing and maintaining a design system? What are the key benefits and challenges?"
• "Imagine you're tasked with designing a series of digital ads for a new AI feature. How would you ensure brand consistency while also testing different creative approaches for performance?"

Company & Culture Questions:

• "Based on our website and company description, what do you see as the biggest creative challenge for Fyxer's marketing?"
• "How do you handle receiving critical feedback on your designs, especially in a fast-paced environment?"
• "Describe a time you demonstrated significant ownership or entrepreneurial drive in a previous role."
• "What are your expectations regarding collaboration with copywriters, marketers, and other team members?"
• Focus on Impact: For each project, lead with the business objective and the results achieved.
• Detail Your Process: Explain your thought process, the tools you used (especially Figma), and any challenges you overcame.
• Showcase Brand System Work: Present examples of how you've maintained or extended brand guidelines.
• Be Ready for Figma Demo: Prepare to share your screen and navigate through a relevant Figma project if requested.
• Quantify Everything Possible: Use numbers and data to support your claims about success.

📝 Enhancement Note: Interviewers will probe your understanding of performance marketing, your ability to work with Figma, and your fit within a high-intensity, ownership-driven startup culture. Prepare specific examples that highlight these aspects.

To apply for this freelance creative designer position:

• Submit your application through the provided link on Ashby HQ.
• Portfolio Customization: Tailor your portfolio to prominently feature digital marketing assets (landing pages, ads, email) and demonstrate your experience with Figma and design systems.
• Resume Optimization: Highlight your 5-8+ years of relevant experience, focusing on achievements in digital marketing design and commercial impact. Use keywords from the job description.
• Prepare Your Narrative: Practice walking through 2-3 key portfolio projects, focusing on the brief, your process, design decisions, and quantifiable results. Be ready to discuss your approach to performance-driven design and brand system maintenance.
• Company Research: Thoroughly review Fyxer's website, understand their mission related to AI and email, and consider potential creative challenges and opportunities within their market.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Candidates should have 5-8+ years of experience in digital marketing design and a strong portfolio showcasing their work. Attention to detail and a digital-first mindset are essential, along with proficiency in modern design tools like Figma.