Senior Insight Director

Merkle Company; City of London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading marketing firm in the City of London is seeking an individual focused on cultural insights and critical thinking. The ideal candidate will lead client insight projects, design innovative research solutions, and develop strong relationships with clients. Candidates should possess strong storytelling skills and experience with AI solutions. This role offers exciting challenges and opportunities for growth.

Qualifications

• Experience in cultural insights and storytelling.
• Strong critical thinking skills, especially with AI solutions.
• Ability to manage relationships with high-level clients.

Responsibilities

• Lead client insight projects internally and with clients.
• Design creative research solutions using various data sets.
• Support cross-functional teams with research tools and knowledge.

Skills

Cultural insights

Critical thinking

Storytelling

Client relationship management

Project management

Job description

will work closely with the Global Strategy and Account teams in Carat, Dentsu X and iProspect. This role will lead client insight projects internally and directly with clients, create content for pitches and thought leadershipWe are looking for someone that has experience in cultural insights, strong critical thinking when it comes to using AI solutions and is a strong storyteller. We are looking for someone creative who can think outside the box right from planning a research programme through to analysis and delivery of the insights and new solutions that will provide maximum client business impact. The new approaches developed could be through repackaging current deliverables and/or via new techniques and methodologies. Support Dentsu Media teams in the markets with relevant knowledge about, and application of Global Research projects and tools. This includes proactively engaging this community **Professional Skills** This is a client facing role so we are looking for someone comfortable to develop direct relationship with clients. Ability to design research solutions and be creative with a variety of different data sets (including digital) and methodologiesExposure and experience using AI solutions – imperative critical thinking Experience and keen interest in cultural insights and cultural intelligenceStrong story telling skills and strong creativity when it comes to data mining Ability to generate professional client relationships and gain trust at the highest level High quality presentation skills and strategic selling skills Good project management skills and ability We offer exciting challenges, memorable experiences and opportunities to shape your future.