Product Marketing Senior Specialist

CooperVision; Fareham; On-site; GBP 45,000 - 65,000; Full time

Job summary

A global optical company in Fareham is seeking a Product Marketing Senior Specialist to enhance its Myopia Management business. You will drive marketing strategies and cross-functional collaboration while managing the marketing budget. Ideal candidates should have 3+ years of marketing experience, preferably in related industries, and possess strong project management and stakeholder skills. Competitive compensation and benefits are offered, including health insurance and personal development opportunities.

Benefits

Private medical insurance

25 days holiday

Pension scheme

Access to Wellness Platform

Qualifications

• Strong ability to identify trends and apply them.
• Capable of simplifying technical material for engagement.
• Ability to manage a marketing budget effectively.

Responsibilities

• Being the key marketing contact for Myopia Management.
• Supporting business and identifying revenue opportunities.
• Managing the Myopia Management marketing budget.

Skills

Cross-functional teamwork

Project management

Stakeholder management

Attention to detail

Advanced PowerPoint skills

Customer-focused mindset

Education

Minimum of 3 years of experience in marketing

Desirable experience in optical or pharmaceuticals industry

Tools

PowerPoint

Excel

Word

Job description

Product Marketing Senior Specialist

Join to apply for the Product Marketing Senior Specialist role at CooperVision.

Job Description

Job title: Product Marketing Senior Specialist

Job summary – What to expect:

As a Product Marketing Senior Specialist in our UK & Ireland Marketing team, you will be responsible for one of our major growth drivers within our business, myopia management. Myopia management is an exciting emerging category which aims to slow the worsening of short‑sightedness in children.

Within this role, you will support the marketing of our UK & Ireland Myopia Management business, developing plans and collateral to maximise sales and enabling CooperVision to become the partner of choice for eye care professionals (ECPs). Your responsibilities will include:

• Being the key marketing contact for all product related support for Myopia Management for UK & Ireland
• Proactively supporting the UK & Ireland Myopia Management business, identifying & championing opportunities within the market to maximise revenue and grow market share.
• Acting as a Myopia Management ‘product champion’ within the UK and Ireland, ensuring all messaging is aligned to the master product messaging and positioning. Manage the development and coordination of assets & materials and supporting innovation and renovation initiatives.
• Supporting the development of the annual UK&I Myopia Management marketing plan and product activity calendar, as well as the development of strategies to grow revenue with customers and driving successful execution in key channels working closely with the UK&I Customer Marketing team, sales and customer service functions to ensure tools and assets meet market needs and brand guidelines.
• Working as part of the UK&I Product Brand Marketing team collaborating with UK & Ireland Customer Marketing, EMEA Marketing team, Professional Affairs and other functions in the UK & Ireland team, such as Finance, Key Accounts, Customer Services and Field Sales.
• Ensuring we work compliantly within the Medical Device Regulations (MDR), including following the business approvals process for promotional materials.
• Managing the Myopia Management marketing budget. A full job description is available upon request.

Work Environment

• Predominantly office environment with prolonged computer use, along with on‑ and off‑site meetings with colleagues, customers and suppliers.
• 10% domestic travel.

About you

• Excellent abilities in cross‑functional teamwork, project management, stakeholder management and influencing at all levels of the business.
• The ability to seek out and identify best‑practice and adapt it to create step‑change in business performance.
• The ability to read and understand highly technical material and simplify it for efficient audience engagement.
• The ability to identify digital and other trends from adjacent industries and apply this to CVI.
• The ability to multitask and be customer‑focused, with a drive for results.
• Advanced use of PowerPoint, with good working understanding of Excel and Word.
• The ability to create simple, persuasive, commercial arguments and category stories.
• Strong attention to detail.

Experience & Education

• Minimum of 3 years of experience in marketing.
• Experience of related industries (e.g. optical, pharmaceuticals) would be desirable.

What we offer

You’ll receive competitive compensation and a fantastic benefits package: private medical insurance, 25 days holiday, pension scheme, healthcare cover, life assurance, access to our Wellness Platform to support you in mental health and wellbeing, a discounted contact lens scheme and much more! We are committed to our employees’ personal and professional development and offer extensive training to support your career growth and help every individual to reach their full potential. To help us achieve our goals, we’ll give you everything you need to help you achieve yours. We also provide access to LinkedIn Learning to help you develop in your career and grow with CooperVision.

What you can expect

As a CooperVision employee, you’ll be welcomed into a diverse and progressive global business. We appreciate how important fostering a diverse and inclusive culture is and how different perspectives add value and contribute to our success. With our CooperPride, African Descent, Woman’s Impact Network and Mind Body and Wellbeing Employee Resource Groups, we offer opportunities for employees to learn and grow within an inclusive and safe space.

All suitably qualified applicants will receive equal consideration and opportunities from CooperVision.

Take the first step towards your Brighter Future and apply today!