National Sales Manager - Beef Supply Chain

FarmWell; Worcester; On-site; GBP 60,000 - 90,000; Full time

Job summary

A leading beef processor in the UK is seeking an experienced sales leader to own the national sales strategy. The ideal candidate will have a strong commercial background in agriculture and a proven track record of leading high-performing teams. Key responsibilities include driving market share growth, developing key partnerships, and managing financial performance. The role offers a competitive salary, KPI-driven bonus, and executive benefits including a company car. Flexibility to travel nationally is required.

Benefits

Competitive salary

KPI-driven bonus

Company car

Professional development opportunities

Laptop and mobile

Qualifications

• Proven success leading sales teams in UK agriculture.
• Strong commercial acumen with a track record of growth.
• Deep understanding of the UK agricultural market dynamics.
• Exceptional leadership and mentoring skills.

Responsibilities

• Define and execute a national sales plan.
• Inspire and develop a high‑performing sales team.
• Identify new revenue streams and strengthen key partnerships.
• Monitor market trends to inform decisions.
• Deliver accurate forecasting and financial control.

Skills

Commercial leadership

Sales team development

Market intelligence

Negotiation skills

Stakeholder engagement

CRM proficiency

Job description

Play a central strategic role in the growth of one of the UK's leading integrated beef processors.

If you have proven commercial leadership experience within UK agriculture and the desire to influence the beef supply chain for years to come, we'd like to hear from you.

De Lacy is pleased to be partnering with a major beef producer with a progressive ethos and reputation for innovation.

The Opportunity

You will take ownership of the national sales strategy, leading a talented team of Business Development Managers and technical specialists.

Your remit is to accelerate market share, strengthen key partnerships, and optimise performance across an integrated supply chain that underpins UK agriculture.

In terms of values, integrity and credibility are key. The organisation's mission is to transform beef farming at scale for a sustainable future.

Key Accountabilities

Strategic Leadership: Define and execute a national sales plan aligned with long-term business objectives.

Team Performance: Inspire, coach, and develop a high‑performing sales team to exceed ambitious targets.

Commercial Growth: Identify and secure new revenue streams while deepening relationships with major accounts.

Market Intelligence: Monitor trends and competitor activity to inform proactive decision‑making.

Financial Control: Deliver accurate forecasting, margin optimisation, business insights and debtor management.

Industry Presence: Represent the business at key agricultural events, reinforcing its leadership position.

Your Profile

Proven success at leading sales teams within UK agriculture is essential.

Strong commercial acumen and strategic skillset with a track record of delivering growth and profitability.

Deep understanding of UK agricultural market dynamics and, ideally, beef supply chains.

Clear approach to sales processes, account management, and pipeline management.

Exceptional leadership and mentoring capabilities.

Demonstrable negotiation and stakeholder engagement skills.

Proficiency in CRM and data‑driven decision‑making.

Flexibility to travel nationally.

Desirable: Experience in integrated supply chains, farm management technology, and agri‑finance.

What you can expect

Competitive salary plus KPI‑driven bonus.

Executive benefits including company car.

Professional development opportunities.

As you'd expect; laptop and mobile.

To apply

For more information and an informal confidential discussion please call Jon Handley on: Office 01885 485522 or e‑mail your CV and covering letter to [e-mail]

De Lacy Executive Recruitment will upload your CV to our database and retain some data about you in order to process your application. More information about our processing activities can be found at www.delacyexecutive.co.uk/privacypolicy. Please be assured that all contact is treated in complete confidence and your details will not be passed to a third party without your prior permission.