Marketing Executive

Johnson Controls Inc.; Manchester; On-site; GBP 50,000 - 60,000; Full time

Job summary

An innovative building solutions company based in Manchester is seeking a Digital Marketing Specialist to develop and optimize campaigns across multiple platforms, driving performance and business growth. The ideal candidate will have over 5 years of experience in digital marketing, particularly in B2C environments, and possess strong analytical skills along with a creative mindset. Familiarity with tools like Google Ads, Meta Business Suite, and design software is essential. Join us to make buildings smarter and more sustainable.

Qualifications

• 5 years of experience in digital marketing, preferably in a B2C environment.
• Proficiency in Google Ads and Meta Business Suite.
• Creative skills with experience in design software.

Responsibilities

• Develop and execute digital marketing campaigns across various channels.
• Plan and optimize paid social campaigns on platforms like Meta and LinkedIn.
• Monitor campaign performance using Google Analytics.

Skills

Digital marketing expertise

SEO proficiency

PPC management

Strong analytical skills

Creativity and design skills

Project management

Tools

Google Ads

Meta Business Suite

SEO tools

Eloqua

InDesign

Adobe express

Canva

Job description

.Marketing Executive page is loaded## Marketing Executivelocations: Manchester-Manchester-United Kingdomtime type: Full timeposted on: Posted Yesterdayjob requisition id: WD30255447Digital Marketing Role:We’re looking for a strategic and hands-on Digital Marketing Specialist. You’ll play a key role in, implementing, and optimising campaigns across multiple channels, to drive performance and results. This is not just a campaign-focused role; it’s a chance to shape how our brand shows up across digital channels, influence customer journeys, and directly contribute to business growth.You’ll work closely with the Head of Marketing to translate high-level strategy into actionable plans. This is a role for someone who thrives on both creativity and data, who can spot trends before they peak, and who’s ready to elevate our digital marketing from good to exceptional.Key Responsibilities:· Develop and execute multi-channel digital marketing campaigns (SEO, PPC, email, social media, content, display)· Plan, launch, and optimise paid social campaigns across platforms such as Meta, LinkedIn, TikTok, and Pinterest.· Monitor and analyse campaign performance using tools like Google Analytics and Salesforce.com· Manage the company website, liaising with the digital marketing agency ensuring content, product portfolio, and visuals are accurate and aligned with brand guidelines.· Conduct A/B testing and conversion rate optimization across landing pages and ad creatives· Support the Head of Marketing in strategy development, budgeting, and reporting· Stay up to date with marketing and digital trends, tools, and best practices to drive innovationRequirements· 5 years of experience in digital marketing, ideally in a B2C environment· Proficiency in Google Ads, Meta Business Suite, SEO tools and marketing automation platforms (preferably Eloqua)· Creative and design skill preferable with experience of design software – (e.g InDesign/Adobe express/Canva etc)· Strong analytical skills and experience with data-driven decision-making· Excellent communication and project management skills· Ability to work independently and collaboratively across teams· A proactive mindset with a passion for digital innovationYour buildings have a purpose. They are places for people to live or work. Facilities for learning or healing. Venues for entertainment and shopping. Sites for the specialized storage of tangible goods or mission-critical data. Your buildings have a huge variety of functions; they are central to your mission. This is where Johnson Controls comes in, helping drive the outcomes that matter most. Through a full range of systems and digital solutions, we make your buildings smarter. A smarter building is safer, more comfortable, more efficient, and, ultimately, more sustainable. Most important, smarter buildings let you focus more intensely on your unique mission. Better for your people. Better for your bottom line. Better for the planet.At Johnson Controls, we’ve been making buildings smarter since 1885, and our capabilities, depth of innovation experience, and global reach have been growing ever since. Today, we offer the world’s largest portfolio of building products, technologies, software, and services; we put that portfolio to work to transform the environments where people live, work, learn and play.